Krishna: Vedantu is the largest K-12 player on YouTube in India
Vamsi Krishna · @vedantubrand founder on funding, building a unicorn and ed-tech ft. Vamsi Krishna · Oct 25, 2021 · at 14:58
Vamsi Krishna, co-founder and CEO of Vedantu, discusses the scale of the company's organic acquisition channels across Indian K-12 education.
0:00 / 0:03exact quote · 3.3s
▶ Watch the full episode on YouTube → 720p mp4 · rendered on demand · StarZero watermark
“So today, obviously we are the largest in K-twelve and YouTube in India.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Vamsi Krishna
Krishna: Scaling offline education centers struggles with uniform teacher quality across locations
“The thought of Vedantu and the challenges around Laksh came about in 2010 and 11 when we scaled that offline venture. And while scaling we discovered that scaling an offline center isn't easy. It has its own set of challenges. Lot of issues around maintaining …”
Krishna: Vedantu was the first company in India to offer live interactive classes
“We were the first company in India to start with live interactive classes, live classes, which today is obviously mainstream, but we are doing this, you know, even this talk on this, but way back in, it was a very new concept, especially for teaching and learn…”
Krishna: Content alone fails without interactive levers like doubt-clearing and motivation
“It's not just content which does the trick. It is that whole service lever around interactions, motivation, you know, doubts, a lot of these things which goes in creating a superior learning experience and an outcome.”
Krishna: Shifting to one-to-many expanded Vedantu's margins to 65 percent
“So, in one to many, we got the price point down to almost hundred rupees per hour from 500, and the margins for the business improved to almost 60, 65%. From 20%.”