Lever Ayush, every mention
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Verbatim, from the transcripts: the passages where Lever Ayush comes up
Leaving HUL to Building a D2C Food Brand ft. Shashank Mehta , Founder & CEO - The Whole Truth
- ▶ 26:57 Shashank Mehta I launched this brand called Lever Ayush, which was our Ayurvedic brand.
- ▶ 29:59 Shashank Mehta And the biggest learning on Ayush, we spent upwards of 200 crores in two years of marketing money to build barely a 90 to hundred crore ARR brand, which is very bad return on money. 3 times in the scene