Hindustan Unilever

“I think overall, like it took us more than a year to really get our first enterprise customer.”

“HUL learning toh book se nahi milegi. I keep telling all the young kids that I meet and that tells you, I see myself as an old guy in, you know the analysts in, in our, in the VCs who invested in us or any other kids in consulting, et cetera. Whoever I meet wh…”

“And the biggest learning on Ayush, we spent upwards of 200 crores in two years of marketing money to build barely a 90 to hundred crore ARR brand, which is very bad return on money.”

“Because Patanjali was doing so well, we had a lot of pressure to create a Ayurveda brand of our own. And this team was just being set up.”