Puri: A Suburban Triathlon for Unfit Men Could Rival Tough Mudder
Shaan Puri · 5 Internet Goldmines To Spot The Next $1B Trend | Steph Smith (#529) · Dec 11, 2023 · at 12:36
Sean Puri, co-host of My First Million, pitches a consumer business idea centered on casual, ironic athletic events for middle-aged suburbanites.
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“I really think that if somebody created some kind of thing for, you know, out of shape, middle-aged guys to do, they'll do it. And I think if you make it, if you brand it almost like as the non-fit person triathlon, and it's gotta have like some version of eating and drinking being one of the legs You know, a couple holes of golf as one of the other legs, and then you can really pick whatever you want as the third, but dude, that's the next, next Tough Mudder. I think that could be a massive trend that people start doing because it's kind of fun.”
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