Dec 31, 2021 · 1h 47m · my-first-million

The Milly Awards 2021

Shaan Puri · 47m spoken Andrew Wilkinson · 29m spoken Sam Parr · 18m spoken
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In the 2021 edition of the Milly Awards, hosts Sean Puri, Sam Parr, and Andrew Wilkinson compete across business, investment, and lifestyle categories to celebrate the standout entrepreneurs, biggest lessons, and future trends of the year.

How this conversation actually went

Every chapter scored 0–10 on four independent dynamics. Hover any point for the reasoning behind the score. The hosts hold 69.9% of the talking time here. How this is scored →

The hosts as informed peer 5.6 Guest teaching 2.8 Guest disagreement 1.6 The hosts pushing back 1.8
05100:0020:0040:001:00:001:20:001:40:001:26–12:53 · The hosts as informed peer 6/10 Establishing the 2021 Milly Awards Format The hosts establish the awards format and debate their 'Billy of the Year' picks. Shaan demonstrates domain knowledge detailing Elon Musk's incentive structure and Vitalik Buterin's token burn mechanics.12:53–21:08 · The hosts as informed peer 6/10 Category 2: Breakout Company of 2021 The trio compares OpenSea, Pieter Levels' solo business empire, and MicroAcquire. Andrew and the hosts exchange perspectives on micro-SaaS economics and Twitter branding strategies.21:08–27:24 · The hosts as informed peer 5/10 Category 3: Best Unsexy or Simple Business The discussion covers unsexy cash-flow businesses including fake private jet photo studios, parking lot line striping, and OnlyFans web traffic stats.27:24–38:14 · The hosts as informed peer 6/10 Category 4: Best Investment of 2021 Andrew details why he heavily invested in Pershing Square Holdings at a discount to NAV, while Shaan and Sam dissect the explosive valuation trajectory of Deel.38:14–48:12 · The hosts as informed peer 5/10 Category 5: Worst Investment of 2021 The group analyzes bad investments in Zillow, small unmanaged startups ('embers'), and post-COVID tech selloffs, exploring prediction markets as an alternative.48:12–59:34 · The hosts as informed peer 5/10 Category 6: Best Products and Tools of 2021 The hosts and guest trade recommendations on digital and physical tools, with playful teasing about hiring private chefs and casual indoor clothing.59:34–1:11:29 · The hosts as informed peer 5/10 Category 7: Personal Learnings and Relationship Hacks Shaan and Andrew have a vulnerable, candid conversation about the pitfalls of sending curt one-line text replies and managing friendships as public figures.1:11:29–1:22:35 · The hosts as informed peer 6/10 Category 8: Books of the Year and Media Subscriptions Andrew discusses media titans Murdoch and Turner, prompting Shaan to share firsthand observations of Murdoch's work ethic and an analysis of the All-In podcast dynamic.1:22:35–1:33:11 · The hosts as informed peer 6/10 Category 9: MFM Guest and Person of the Year The hosts reflect on favorite podcast guests like Hasan Minhaj and Steph Smith, and Andrew highlights the fast turnaround acquisition of Buyer by Ramp.1:26–12:53 · Guest teaching 3/10 Establishing the 2021 Milly Awards Format The hosts establish the awards format and debate their 'Billy of the Year' picks. Shaan demonstrates domain knowledge detailing Elon Musk's incentive structure and Vitalik Buterin's token burn mechanics.12:53–21:08 · Guest teaching 2/10 Category 2: Breakout Company of 2021 The trio compares OpenSea, Pieter Levels' solo business empire, and MicroAcquire. Andrew and the hosts exchange perspectives on micro-SaaS economics and Twitter branding strategies.21:08–27:24 · Guest teaching 3/10 Category 3: Best Unsexy or Simple Business The discussion covers unsexy cash-flow businesses including fake private jet photo studios, parking lot line striping, and OnlyFans web traffic stats.27:24–38:14 · Guest teaching 4/10 Category 4: Best Investment of 2021 Andrew details why he heavily invested in Pershing Square Holdings at a discount to NAV, while Shaan and Sam dissect the explosive valuation trajectory of Deel.38:14–48:12 · Guest teaching 3/10 Category 5: Worst Investment of 2021 The group analyzes bad investments in Zillow, small unmanaged startups ('embers'), and post-COVID tech selloffs, exploring prediction markets as an alternative.48:12–59:34 · Guest teaching 3/10 Category 6: Best Products and Tools of 2021 The hosts and guest trade recommendations on digital and physical tools, with playful teasing about hiring private chefs and casual indoor clothing.59:34–1:11:29 · Guest teaching 2/10 Category 7: Personal Learnings and Relationship Hacks Shaan and Andrew have a vulnerable, candid conversation about the pitfalls of sending curt one-line text replies and managing friendships as public figures.1:11:29–1:22:35 · Guest teaching 3/10 Category 8: Books of the Year and Media Subscriptions Andrew discusses media titans Murdoch and Turner, prompting Shaan to share firsthand observations of Murdoch's work ethic and an analysis of the All-In podcast dynamic.1:22:35–1:33:11 · Guest teaching 2/10 Category 9: MFM Guest and Person of the Year The hosts reflect on favorite podcast guests like Hasan Minhaj and Steph Smith, and Andrew highlights the fast turnaround acquisition of Buyer by Ramp.1:26–12:53 · Guest disagreement 1/10 Establishing the 2021 Milly Awards Format The hosts establish the awards format and debate their 'Billy of the Year' picks. Shaan demonstrates domain knowledge detailing Elon Musk's incentive structure and Vitalik Buterin's token burn mechanics.12:53–21:08 · Guest disagreement 2/10 Category 2: Breakout Company of 2021 The trio compares OpenSea, Pieter Levels' solo business empire, and MicroAcquire. Andrew and the hosts exchange perspectives on micro-SaaS economics and Twitter branding strategies.21:08–27:24 · Guest disagreement 1/10 Category 3: Best Unsexy or Simple Business The discussion covers unsexy cash-flow businesses including fake private jet photo studios, parking lot line striping, and OnlyFans web traffic stats.27:24–38:14 · Guest disagreement 1/10 Category 4: Best Investment of 2021 Andrew details why he heavily invested in Pershing Square Holdings at a discount to NAV, while Shaan and Sam dissect the explosive valuation trajectory of Deel.38:14–48:12 · Guest disagreement 2/10 Category 5: Worst Investment of 2021 The group analyzes bad investments in Zillow, small unmanaged startups ('embers'), and post-COVID tech selloffs, exploring prediction markets as an alternative.48:12–59:34 · Guest disagreement 2/10 Category 6: Best Products and Tools of 2021 The hosts and guest trade recommendations on digital and physical tools, with playful teasing about hiring private chefs and casual indoor clothing.59:34–1:11:29 · Guest disagreement 1/10 Category 7: Personal Learnings and Relationship Hacks Shaan and Andrew have a vulnerable, candid conversation about the pitfalls of sending curt one-line text replies and managing friendships as public figures.1:11:29–1:22:35 · Guest disagreement 2/10 Category 8: Books of the Year and Media Subscriptions Andrew discusses media titans Murdoch and Turner, prompting Shaan to share firsthand observations of Murdoch's work ethic and an analysis of the All-In podcast dynamic.1:22:35–1:33:11 · Guest disagreement 2/10 Category 9: MFM Guest and Person of the Year The hosts reflect on favorite podcast guests like Hasan Minhaj and Steph Smith, and Andrew highlights the fast turnaround acquisition of Buyer by Ramp.1:26–12:53 · The hosts pushing back 1/10 Establishing the 2021 Milly Awards Format The hosts establish the awards format and debate their 'Billy of the Year' picks. Shaan demonstrates domain knowledge detailing Elon Musk's incentive structure and Vitalik Buterin's token burn mechanics.12:53–21:08 · The hosts pushing back 2/10 Category 2: Breakout Company of 2021 The trio compares OpenSea, Pieter Levels' solo business empire, and MicroAcquire. Andrew and the hosts exchange perspectives on micro-SaaS economics and Twitter branding strategies.21:08–27:24 · The hosts pushing back 1/10 Category 3: Best Unsexy or Simple Business The discussion covers unsexy cash-flow businesses including fake private jet photo studios, parking lot line striping, and OnlyFans web traffic stats.27:24–38:14 · The hosts pushing back 2/10 Category 4: Best Investment of 2021 Andrew details why he heavily invested in Pershing Square Holdings at a discount to NAV, while Shaan and Sam dissect the explosive valuation trajectory of Deel.38:14–48:12 · The hosts pushing back 2/10 Category 5: Worst Investment of 2021 The group analyzes bad investments in Zillow, small unmanaged startups ('embers'), and post-COVID tech selloffs, exploring prediction markets as an alternative.48:12–59:34 · The hosts pushing back 3/10 Category 6: Best Products and Tools of 2021 The hosts and guest trade recommendations on digital and physical tools, with playful teasing about hiring private chefs and casual indoor clothing.59:34–1:11:29 · The hosts pushing back 1/10 Category 7: Personal Learnings and Relationship Hacks Shaan and Andrew have a vulnerable, candid conversation about the pitfalls of sending curt one-line text replies and managing friendships as public figures.1:11:29–1:22:35 · The hosts pushing back 2/10 Category 8: Books of the Year and Media Subscriptions Andrew discusses media titans Murdoch and Turner, prompting Shaan to share firsthand observations of Murdoch's work ethic and an analysis of the All-In podcast dynamic.1:22:35–1:33:11 · The hosts pushing back 2/10 Category 9: MFM Guest and Person of the Year The hosts reflect on favorite podcast guests like Hasan Minhaj and Steph Smith, and Andrew highlights the fast turnaround acquisition of Buyer by Ramp.

speaking balance: gold is the hosts, purple is the guest (3 minute bins)

0:00 · the hosts 77.7% · guest 22.3%0:00 · the hosts 77.7% · guest 22.3%3:00 · the hosts 71.1% · guest 28.9%3:00 · the hosts 71.1% · guest 28.9%6:00 · the hosts 51.2% · guest 48.8%6:00 · the hosts 51.2% · guest 48.8%9:00 · the hosts 99.7% · guest 0.3%9:00 · the hosts 99.7% · guest 0.3%12:00 · the hosts 99.5% · guest 0.5%12:00 · the hosts 99.5% · guest 0.5%15:00 · the hosts 51.6% · guest 48.4%15:00 · the hosts 51.6% · guest 48.4%18:00 · the hosts 82.5% · guest 17.5%18:00 · the hosts 82.5% · guest 17.5%21:00 · the hosts 69.8% · guest 30.2%21:00 · the hosts 69.8% · guest 30.2%24:00 · the hosts 96.7% · guest 3.3%24:00 · the hosts 96.7% · guest 3.3%27:00 · the hosts 27.2% · guest 72.8%27:00 · the hosts 27.2% · guest 72.8%30:00 · the hosts 54.3% · guest 45.7%30:00 · the hosts 54.3% · guest 45.7%33:00 · the hosts 99.7% · guest 0.3%33:00 · the hosts 99.7% · guest 0.3%36:00 · the hosts 100% · guest 0%36:00 · the hosts 100% · guest 0%39:00 · the hosts 72.6% · guest 27.4%39:00 · the hosts 72.6% · guest 27.4%42:00 · the hosts 58% · guest 42%42:00 · the hosts 58% · guest 42%45:00 · the hosts 87.3% · guest 12.7%45:00 · the hosts 87.3% · guest 12.7%48:00 · the hosts 55.9% · guest 44.1%48:00 · the hosts 55.9% · guest 44.1%51:00 · the hosts 75.8% · guest 24.2%51:00 · the hosts 75.8% · guest 24.2%54:00 · the hosts 100% · guest 0%54:00 · the hosts 100% · guest 0%57:00 · the hosts 74.6% · guest 25.4%57:00 · the hosts 74.6% · guest 25.4%1:00:00 · the hosts 82% · guest 18%1:00:00 · the hosts 82% · guest 18%1:03:00 · the hosts 79.2% · guest 20.8%1:03:00 · the hosts 79.2% · guest 20.8%1:06:00 · the hosts 28.2% · guest 71.8%1:06:00 · the hosts 28.2% · guest 71.8%1:09:00 · the hosts 36.3% · guest 63.7%1:09:00 · the hosts 36.3% · guest 63.7%1:12:00 · the hosts 56.7% · guest 43.3%1:12:00 · the hosts 56.7% · guest 43.3%1:15:00 · the hosts 52.5% · guest 47.5%1:15:00 · the hosts 52.5% · guest 47.5%1:18:00 · the hosts 92.1% · guest 7.9%1:18:00 · the hosts 92.1% · guest 7.9%1:21:00 · the hosts 89.1% · guest 10.9%1:21:00 · the hosts 89.1% · guest 10.9%1:24:00 · the hosts 51.9% · guest 48.1%1:24:00 · the hosts 51.9% · guest 48.1%1:27:00 · the hosts 28.2% · guest 71.8%1:27:00 · the hosts 28.2% · guest 71.8%1:30:00 · the hosts 79.7% · guest 20.3%1:30:00 · the hosts 79.7% · guest 20.3%1:33:00 · the hosts 75.5% · guest 24.5%1:33:00 · the hosts 75.5% · guest 24.5%1:36:00 · the hosts 16.5% · guest 83.5%1:36:00 · the hosts 16.5% · guest 83.5%1:39:00 · the hosts 84.3% · guest 15.7%1:39:00 · the hosts 84.3% · guest 15.7%1:42:00 · the hosts 88.9% · guest 11.1%1:42:00 · the hosts 88.9% · guest 11.1%1:45:00 · the hosts 64.1% · guest 35.9%1:45:00 · the hosts 64.1% · guest 35.9%
Sharpest disagreement ▶ 1:37:45 Andrew dismisses image NFTs as digital Beanie Babies

Andrew strongly pushes back against NFT mania, asserting that protocols are temporary and current digital image NFTs lack enduring underlying value.

Hardest push from the hosts ▶ 1:45:15 Andrew rejects Sam's claim that he launched a SPAC

Andrew firmly clarifies Bloomberg's incorrect reporting, explaining the difference between an expensive SPAC promotion and a low-dilution reverse takeover.

Biggest teaching moment ▶ 29:33 Andrew explains closed-end fund NAV discounts

Andrew breaks down Bill Ackman's public holding structure, educating the hosts on how Amsterdam-listed vehicles provide downside cushion by trading below asset value.

The host holds their own ▶ 36:20 Shaan and Sam calculate missed angel upside in Deel

Shaan details Andreessen's early markup on Deel while Sam calculates the exact dollar loss resulting from delayed angel follow-ups.

the scores for every segment, with the reasoning behind each
ChapterTopicThe hosts as informed peerGuest teachingGuest disagreementThe hosts pushing backWhy
Establishing the 2021 Milly Awards Format 6311 The hosts establish the awards format and debate their 'Billy of the Year' picks. Shaan demonstrates domain knowledge detailing Elon Musk's incentive structure and Vitalik Buterin's token burn mechanics.
Category 2: Breakout Company of 2021 6222 The trio compares OpenSea, Pieter Levels' solo business empire, and MicroAcquire. Andrew and the hosts exchange perspectives on micro-SaaS economics and Twitter branding strategies.
Category 3: Best Unsexy or Simple Business 5311 The discussion covers unsexy cash-flow businesses including fake private jet photo studios, parking lot line striping, and OnlyFans web traffic stats.
Category 4: Best Investment of 2021 6412 Andrew details why he heavily invested in Pershing Square Holdings at a discount to NAV, while Shaan and Sam dissect the explosive valuation trajectory of Deel.
Category 5: Worst Investment of 2021 5322 The group analyzes bad investments in Zillow, small unmanaged startups ('embers'), and post-COVID tech selloffs, exploring prediction markets as an alternative.
Category 6: Best Products and Tools of 2021 5323 The hosts and guest trade recommendations on digital and physical tools, with playful teasing about hiring private chefs and casual indoor clothing.
Category 7: Personal Learnings and Relationship Hacks 5211 Shaan and Andrew have a vulnerable, candid conversation about the pitfalls of sending curt one-line text replies and managing friendships as public figures.
Category 8: Books of the Year and Media Subscriptions 6322 Andrew discusses media titans Murdoch and Turner, prompting Shaan to share firsthand observations of Murdoch's work ethic and an analysis of the All-In podcast dynamic.
Category 9: MFM Guest and Person of the Year 6222 The hosts reflect on favorite podcast guests like Hasan Minhaj and Steph Smith, and Andrew highlights the fast turnaround acquisition of Buyer by Ramp.

Statements from this episode (26)

Assertion Supported
Wilkinson: Mark Anthony Group did $4B revenue in 2020 with zero debt
“And now they do 1.4 or sorry, four billion dollars of revenue last year in 20, 20. And the craziest thing about this guy is he owns, I believe a hundred percent of the business and he has no debt because he had been almost in bankruptcy multiple times.”
Andrew Wilkinson Dec 31, 2021 ▶ 6:58
Assertion Supported
Vitalik Buterin donated $1B in SHIB and burned remaining $5B
“And what he did was he donated a billion dollars of it immediately to India. And then he dumped the other five billion and just burned it and just said you know, so, so that like it would, so that the price, if he sold it all on the open market, it would it wo…”
Shaan Puri Dec 31, 2021 ▶ 11:08
Assertion Supported
Sam Bankman-Fried is crypto's wealthiest known billionaire at $20B
“The Sam Bankman Freed guy, he's currently the wealthiest person from crypto wealthiest known person from crypto. So, you know, nobody knows who Satoshi is, but Sam Bankberfried is the next one. He's got like 15 or twenty billion dollar net worth from crypto, i…”
Shaan Puri Dec 31, 2021 ▶ 11:50
Assertion Supported
Puri: OpenSea grew GMV from $24M in 2020 to $15B in 2021
“In 2020, so last year, they did twenty four million dollars in GMV. Pretty small overall. ... This year, fifteen billion. So going from twenty four million to fifteen billion in one year, that's 650 X.”
Shaan Puri Dec 31, 2021 ▶ 13:02
Assertion Contradicted
Parr: Pieter Levels reached nearly $5M in revenue in 2021
“For the longest time, only like three, four, 500,000 dollars a year in revenue. Like neat, but not that cool. This year, he got close to five million in revenue. And for a one person internet business, that's pretty phenomenal.”
Sam Parr Dec 31, 2021 ▶ 15:05
Insight
Hiring employees creates an operational beast that restricts founder freedom
“Once you start, once you get an office, once you have employees, you have this beast to feed. Whereas Peter could just check out.”
Andrew Wilkinson Dec 31, 2021 ▶ 20:50
Assertion Partly supported
Puri: American Striping grew from $400K to nearly $15M in three years
“And so she has this company, American Striping. I think it started about three years ago. And you know, 400,000 dollars the first year, seven million the second year, fifteen million almost the third year, and just crushing it”
Shaan Puri Dec 31, 2021 ▶ 24:10
Assertion Partly supported
Puri: Crocs stock rose 13x in one year following March 2020
“Dude, when the pandemic happened, so March, you could have bought a pair of Crocs for, I don't know how much Crocs go for, let's call it a hundred bucks. Maybe there's a little less. You could buy a pair of Crocs and you could buy the stock for 10 dollars a sh…”
Shaan Puri Dec 31, 2021 ▶ 25:15
Assertion Supported
Puri: OnlyFans receives 250 million monthly visitors
“It's two hundred fifty million. You're off by 10 X, an order of magnitude. Is it really? That was going to be my other unsexy business was actually the business of sexy which was like, I had no idea they get two hundred fifty million visitors per month.”
Shaan Puri Dec 31, 2021 ▶ 26:39
Disclosure
Andrew Wilkinson holds 95% of his net worth in Tiny
“So I have about 95% of my net worth in tiny. And our kind of core businesses.”
Andrew Wilkinson Dec 31, 2021 ▶ 27:57
Assertion Supported
Wilkinson: Pershing Square Holdings trades at a ~30% discount to NAV
“And as I dug into it, I realized that it perpetually trades at a discount to the net assets there. So if there's a hundred dollars worth of stocks, it trades at about 70 dollars, meaning that the market could go down 30% before you've lost any money in the por…”
Andrew Wilkinson Dec 31, 2021 ▶ 30:27
Assertion Partly supported
Wilkinson: Ackman turned $25M into $2.7B on 2020 COVID trade
“Like he last year, he turned twenty five million dollars into 2.7 billion. And I got to ride along with him on that.”
Andrew Wilkinson Dec 31, 2021 ▶ 30:48
Assertion Supported
Deel grew ARR from $4M to $50M in one year
“It, that it was valued this year at five and a half billion. Like, you know, two years later, they said he, and the founder tweeted this out so I can share this. They ramped up revenue from four million to fifty million in ARR in one year. And they went from 5…”
Shaan Puri Dec 31, 2021 ▶ 36:25
Disclosure
Shaan Puri lost 56% on his $100K Zillow stock investment
“It's down 56%. So I bought a hundred K and now my hundred K is 44 K left.”
Shaan Puri Dec 31, 2021 ▶ 39:22
Opinion
Clubhouse will fail to reach Twitter or Facebook scale
“Andreessen put in a four billion dollar price tag on it, basically betting that it's gonna become like a Twitter, it's gonna become a Facebook or a Snap, and it's not happening. That has, that hasn't happened.”
Shaan Puri Dec 31, 2021 ▶ 46:58
Opinion
Hiring a private chef yields the highest return on life quality
“It is the biggest life quality change because you get your time back. Plus you eat healthier. Plus it's actually tasty. Cause you probably aren't a great cook.”
Shaan Puri Dec 31, 2021 ▶ 57:28
Assertion Partly supported
Wealthy individuals consistently state they need double their current net worth
“The New Yorker did an, did a study where they like, Asked a bunch of wealthy people and like, it doesn't matter if the person had 1,100,000 or fifty million. They always said they'd be more comfortable if they had two X.”
Sam Parr Dec 31, 2021 ▶ 1:01:27
Insight
Saying 'I am busy' means you are poor
“Cause basically to me, when the phrase I'm busy means I'm poor, it's like, if I think wealth is freedom of time and to be able to spend it how you want, then saying I don't have time means I'm poor.”
Shaan Puri Dec 31, 2021 ▶ 1:10:42
Opinion
Wilkinson: Facebook Acqui-Hires Potential Competitors Solely to Shut Them Down
“Facebook basically just buys companies to shut them down. Right. They find promising social networks that might compete with them. They go buy them for tens of millions of dollars before they turn into anything. And they bought his company and it's kind of lik…”
Andrew Wilkinson Dec 31, 2021 ▶ 1:16:54
Opinion
David Sacks is overly political and driven by confirmation bias
“David Sachs is super smart, but then, like, super fucking political, and to an annoying extent, and is always just looking for some story that, like, supports his point of view and usually that point of view is that everybody else is biased, but like, you know…”
Shaan Puri Dec 31, 2021 ▶ 1:21:15
Disclosure
Buyer launched for under $100K and sold to Ramp within a year
“So we start this business called buyer. We go 50, 50 on it. I promote it and talk about it, given the rails and accounting and stuff. And we literally, I think we started it for like 50 or a hundred grand and we sold it to ramp about maybe six months ago now f…”
Andrew Wilkinson Dec 31, 2021 ▶ 1:27:41
Assertion Partly supported
YouTuber Meet Kevin generates $30M annually with just four employees
“And now his business is making thirty million dollars a year with four employees.”
Sam Parr Dec 31, 2021 ▶ 1:35:05
Prediction Not checkable as stated
Tech salary inflation will reverse as remote hiring shifts overseas
“I think that this high salary inflation is not here to stay. I think what's happened is all these companies down in San Francisco are going, oh, crazy. We can hire cheap people in Canada, but they're not yet going, oh, hey, we can hire people in India and the …”
Andrew Wilkinson Dec 31, 2021 ▶ 1:36:36
Prediction Didn’t hold up
Current NFT protocols are temporary and won't exist in five years
“But I just think right now it's all half baked and all the Protocols are all made up and won't exist in five years.”
Andrew Wilkinson Dec 31, 2021 ▶ 1:38:41
Disclosure
Shaan Puri held Terra's Luna after a 100x gain in 2021
“It started the year at, you know, maybe a dollar. It's at currently, you know, a hundred dollars. So it's about a hundred X in a year. It's been a great investment for me and I continue to believe that, that it's going to work.”
Shaan Puri Dec 31, 2021 ▶ 1:39:51
Assertion Partly supported
Puri: Meta sold 10M Oculus units in 2021, outselling Xbox
“Oculus outsold Xbox this year. So Oculus sold ten million units, which is about four billion in revenue for Facebook on just the hardware for getting the games and the app store that they have.”
Shaan Puri Dec 31, 2021 ▶ 1:41:14
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