creator-led businesses

“I wasn't familiar with the churning group, but they told me that they specifically work with creator led businesses. And that was a huge, like light bulb moment for me because my big fear of working with any PE or VC companies, they're going to come in and the…”

“They're making massive investments into businesses that have dudes like me who could just go off the rails one day. And I think that is a crazy business model”