Blakely: Listing 15 improvable daily items will probably generate a big idea
Sara Blakely · Spanx's Sara Blakely: How to find your big idea · May 5, 2023 · at 19:36
Spanx founder Sara Blakely shares a practical ideation exercise for prospective entrepreneurs looking for their next breakthrough concept.
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“Anybody could do this exercise. Go home and look at 15 things in your life, and write them down on a piece of paper, and then write down how and why they could be better. You'll have probably a big idea right there on that sheet.”
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