Reid Hoffman

219 statements across 65 episodes · 96 bullish · 41 bearish · 8 people on the record · first statement Oct 6, 2017 by Reid Hoffman · said 1 times in 1 episodes since 2026 · across every show →

On the record as a speaker too: Reid Hoffman's record, appearances and statements → this page counts the times other people say the name.

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Everything said about Reid Hoffman, oldest first

Oct 6, 2017 positive
Insight
Hoffman: Leaders must be as skilled at breaking plans as making them
“I believe to lead an organization to scale, you have to be as skilled at breaking plans as you are at making them.”
Reid Hoffman Oct 6, 2017 ▶ 3:23 Meta's Sheryl Sandberg: Lead, lead again
Oct 6, 2017 positive
Insight
Hoffman: Scaling companies must offer non-executive narratives of employee success
“The key to keeping a happy team as you scale is to give your employees a frame to understand what's going on. You need to give each employee multiple ways to tell their own story of herodom.”
Reid Hoffman Oct 6, 2017 ▶ 15:00 Meta's Sheryl Sandberg: Lead, lead again
Mar 12, 2019 positive
Insight
Hoffman: Founders need strong person-product fit, not just product-market fit
“This is exactly what I look for in a founder. Not just someone with a fantastic product market fit, but someone who is a fantastic person product fit.”
Reid Hoffman Mar 12, 2019 ▶ 22:21 Check your blindspot (with Sallie Krawcheck of Ellevest)
Mar 12, 2019 positive
Insight
Hoffman: Cultivating diverse viewpoints drastically increases chances of discovering new industries
“When your group embraces diversity of all kinds, when you actively cultivate different viewpoints and different approaches to problem solving, you immeasurably increase your chances of uncovering not just new ideas, but new industries, new opportunities, and n…”
Reid Hoffman Mar 12, 2019 ▶ 4:25 Check your blindspot (with Sallie Krawcheck of Ellevest)
Oct 9, 2019 positive
Insight
Economic security makes populations more welcoming toward immigrants
“The creation of good and fulfilling middle-class jobs is one of the most important goals we can collectively focus on. Because when people feel more safe and secure in their economics, they feel there's a good future in front of them. And they tend to be more …”
Reid Hoffman Oct 9, 2019 ▶ 34:20 Keep humans in the equation (with TaskRabbit’s Stacy Brown-Philpot)
Nov 21, 2019 negative
Opinion
Hoffman: Investors must stop discounting startup founders who have families
“The idea of discounting entrepreneurs who have families is ridiculous. Investors need to let go of it.”
Reid Hoffman Nov 21, 2019 ▶ 14:58 Raise more money than you need, with Minted’s Mariam Naficy
Nov 21, 2019 bullish
Insight
Hoffman: Tech startups must raise more capital than they think they need
“Tech businesses absolutely need to raise more money than they think they'll need. They'll need that capital for all of the unknown pivots, whether it's new customer needs or competitive attacks.”
Reid Hoffman Nov 21, 2019 ▶ 12:22 Raise more money than you need, with Minted’s Mariam Naficy
Nov 21, 2019 negative
Insight
Hoffman: Extreme capital efficiency is a mortal risk in competitive markets
“There's a potential mortal risk in being conservative. You might think you're best serving your investors by being as efficient with capital as possible, but that's actually not true. You reward your investors by creating a successful company, and raising only…”
Reid Hoffman Nov 21, 2019 ▶ 5:39 Raise more money than you need, with Minted’s Mariam Naficy
Nov 21, 2019 negative
Disclosure
Hoffman passed on Stripe and Square due to PayPal 'curse of knowledge'
“You know, there are some great payments companies out there, Stripe, Square, et cetera, that I talked to very early and couldn't bring myself to kind of lean in to do, despite world-class great entrepreneurs, note to self, mistake, right? Because I was going, …”
Reid Hoffman Nov 21, 2019 ▶ 25:39 Raise more money than you need, with Minted’s Mariam Naficy
Nov 24, 2020 positive
Insight
Hoffman: The best venture investments produce polarized partner reactions
“What you want is some people going, you guys are out of your minds, and some people going, I see it. You want a polarized reaction.”
Reid Hoffman Nov 24, 2020 ▶ 22:08 Learn from every "no" (with Walker & Company's Tristan Walker)
Nov 24, 2020 positive
Insight
Hoffman: Evaluate the quality of investor rejections, not just the quantity
“You have to pay attention to the quality, not the quantity of rejections. You want to see at least a teeny minority of investors squirm. You don't have to get them to a yes, but you should detect some friction as they reason their way to a no.”
Reid Hoffman Nov 24, 2020 ▶ 19:05 Learn from every "no" (with Walker & Company's Tristan Walker)
Nov 24, 2020
Insight
Hoffman: The most scalable startup ideas tackle neglected problems
“The most scalable ideas don't have to tackle dramatic problems. They have to tackle neglected problems,”
Reid Hoffman Nov 24, 2020 ▶ 9:52 Learn from every "no" (with Walker & Company's Tristan Walker)
May 4, 2021 positive
Insight
Hoffman: Hiring an employee brings their network for future hiring and partnerships
“When you hire a person, you also hire their network. When a new job opens, they'll refer their friends. When you need partnerships, they'll open doors. The powerful connection of that initial group of hires shouldn't be underestimated.”
Reid Hoffman May 4, 2021 ▶ 13:29 The elusive formula for great hiring (with Workday's Aneel Bhusri)
May 4, 2021
Insight
Hoffman: A startup's first 150 hires make or break the business
“I believe that the first 150 hires will make or break your business. They are your cultural co-founders, and it's up to you, the founder, to get everyone right.”
Reid Hoffman May 4, 2021 ▶ 4:24 The elusive formula for great hiring (with Workday's Aneel Bhusri)
May 4, 2021 positive
Insight
Hoffman: Breakout companies map interview questions directly back to desired culture
“You have to map back from the kind of company you want to build, to the qualities your employees should have, to the questions you should ask candidates. Almost every breakout company will have a formula that matches culture to hiring.”
Reid Hoffman May 4, 2021 ▶ 21:12 The elusive formula for great hiring (with Workday's Aneel Bhusri)
May 4, 2021 neutral
Insight
Hoffman: Highly adaptive and creative employees rarely stay for a decade
“I tend to think, if you want an adaptive and creative culture as the top priority, you have to hire adaptive and creative people, and adaptive creative people aren't necessarily going to stay in one job for 10 years.”
Reid Hoffman May 4, 2021 ▶ 23:16 The elusive formula for great hiring (with Workday's Aneel Bhusri)
May 4, 2021
Insight
Hoffman: A startup with a C culture can never become an A culture
“If you have a C culture, you can revise it to a B+. But a C culture will never become an A culture. The only way you get an A company culture is by creating it at the beginning and preserving it.”
Reid Hoffman May 4, 2021 ▶ 6:21 The elusive formula for great hiring (with Workday's Aneel Bhusri)
Jun 11, 2021
Insight
Hoffman: Scaling organizations become naturally resistant to massive swings to protect built ground
“But when an organization scales, the more resistant to big swings and massive change it becomes. Because now there's ground you could lose. You still want to be open to experimentation, but not so much that it breaks what you've already built.”
Reid Hoffman Jun 11, 2021 ▶ 9:57 President Barack Obama: How to adapt to changing rules, part 2
Jun 11, 2021 positive
Insight
Hoffman: Startups scale through distinct Marines, Army, and Police operational phases
“Marines take the beach. The army takes the country. Police govern the country. Why think about scaling this way? Because different stages of growth demand different skills.”
Reid Hoffman Jun 11, 2021 ▶ 5:06 President Barack Obama: How to adapt to changing rules, part 2
Jun 14, 2021 negative
Insight
Hoffman: Founders focus too much on valuation over 10-year partnership value
“All too frequently, founders choose investors based on who seems to be most excited or who's paying the highest price. But what you should be focused on is which investor, which network, which partnership maximizes your chances of success 10 years out.”
Reid Hoffman Jun 14, 2021 ▶ 35:48 Mark Cuban: What investors really look for
Jun 14, 2021 neutral
Insight
Hoffman: Investors must back founders they can leave alone for five years
“That being said, the investment criteria that I apply is, would I give this person the money and walk away and say, Five years from now, how did it go? Because it's about the entrepreneur's journey, not yours, not I, as an entrepreneur, can make this successfu…”
Reid Hoffman Jun 14, 2021 ▶ 24:46 Mark Cuban: What investors really look for
Jun 14, 2021 positive
Opinion
Hoffman: Investors should back childhood entrepreneurs over childhood coders
“My actual belief in that, especially when you get to the whole world and not just Silicon Valley technology businesses, is you actually want to invest in people who started entrepreneurship early. They understand they started hustling just like you.”
Reid Hoffman Jun 14, 2021 ▶ 37:33 Mark Cuban: What investors really look for
Jun 14, 2021 negative
Insight
Hoffman: Founders should consider shutting down before taking egotistical VC money
“I have been known to tell founders to consider shutting their business down rather than take money from this kind of investor. Better to fail now than to do so in three years in a cloud of acrimonious smoke.”
Reid Hoffman Jun 14, 2021 ▶ 15:51 Mark Cuban: What investors really look for
Jun 24, 2021 positive
Opinion
Hoffman: Founders retaining cross-industry brand rights is smart and rare in Silicon Valley
“I think that is a more common pattern in the UK, and I think it's smart, and one of the things that Silicon Valley doesn't do.”
Reid Hoffman Jun 24, 2021 ▶ 34:03 Sir Richard Branson: The secret to big leaps
Nov 30, 2021 positive
Assertion Supported
Hoffman: Sara Blakely bootstrapped Spanx to a billion-dollar valuation from $5,000
“And this was the case for Sarah Blakely, who bootstrapped the billion dollar business Spanx from her own initial 5000 dollar investment.”
Reid Hoffman Nov 30, 2021 ▶ 12:26 The case for bootstrapping (with Mailchimp's Ben Chestnut)
Nov 30, 2021 positive
Disclosure
Hoffman: I advise founders to take on multiple investors over time
“It's one of the reasons I advise founders seeking investment, always to look to take on multiple investors over time, not just one.”
Reid Hoffman Nov 30, 2021 ▶ 27:07 The case for bootstrapping (with Mailchimp's Ben Chestnut)
Nov 30, 2021 neutral
Opinion
Hoffman: Bootstrapping to scale requires catching multiple waves of good fortune
“And I believe you can bootstrap your way to scale, but you'll have to catch the crest of multiple waves of good fortune.”
Reid Hoffman Nov 30, 2021 ▶ 5:11 The case for bootstrapping (with Mailchimp's Ben Chestnut)
Nov 30, 2021
Insight
Hoffman: Founders almost always know more about their product than investors
“You'll almost always know more about your product than your investors.”
Reid Hoffman Nov 30, 2021 ▶ 26:10 The case for bootstrapping (with Mailchimp's Ben Chestnut)
Nov 30, 2021
What-if
Hoffman: Mailchimp would have scaled faster with the right VC partner
“However, I believe if they'd found the right VC partner, they could have hit upon it sooner and scaled far more rapidly.”
Reid Hoffman Nov 30, 2021 ▶ 39:48 The case for bootstrapping (with Mailchimp's Ben Chestnut)
Dec 21, 2021 positive
Insight
Hoffman: Preparation enables leaders to capitalize on unpredictable opportunities
“When it comes to strategic patience, being in the right place at the right time isn't something you need to leave up to chance. There are often steps you can take in the direction of your goal, knowing you can't predict when the opportunity will strike.”
Reid Hoffman Dec 21, 2021 ▶ 21:26 President Barack Obama: When the moment chooses you, part 1
Dec 21, 2021
Insight
Hoffman: Teams cannot move at speed without inspirational storytelling
“Without the ability to inspire, without the power of story, as President Obama put it, you'll never be able to motivate a team at speed.”
Reid Hoffman Dec 21, 2021 ▶ 17:58 President Barack Obama: When the moment chooses you, part 1
Dec 21, 2021 negative
Insight
Hoffman: Scaling without horizontal culture creates competitive disadvantage
“When you're scaling, if you don't have the horizontal culture, your culture will not scale, and then that will become a competitive disadvantage because it's very hard and takes a lot of energy to refactor culture, and that's part of the reason why everyone te…”
Reid Hoffman Dec 21, 2021 ▶ 30:04 President Barack Obama: When the moment chooses you, part 1
Jan 19, 2022 negative
Insight
Hoffman: Diversify beyond your immediate circle to prevent startup monoculture
“Continuing to recruit your own immediate circle can lead to monoculture. So the first moment you are able to expand and diversify your professional network, make that your number one mission.”
Reid Hoffman Jan 19, 2022 ▶ 10:06 Always be recruiting, with Kayak co-founder Paul English
Jan 19, 2022
Assertion Not checkable as stated
Hoffman pioneered the Silicon Valley trend of hiring chiefs of staff
“One of the things that I think I started a trend or was very early in a trend of in the valley of having a chief of staff.”
Reid Hoffman Jan 19, 2022 ▶ 18:18 Always be recruiting, with Kayak co-founder Paul English
Jan 19, 2022 positive
Insight
Hoffman: Founders should never stop personally recruiting as their company scales
“Recruiting is a constant drumbeat, and that goes extra when you're hiring at scale. That's why I believe you should always be recruiting. The more your business scales, the more tempting will be to delegate this task to others. Resist that urge, and never stop…”
Reid Hoffman Jan 19, 2022 ▶ 3:33 Always be recruiting, with Kayak co-founder Paul English
Jan 19, 2022
Insight
Hoffman: New leaders must evolve the business, not preserve the status quo
“The guiding principle to finding any new leader at any level within your company is to answer the question, will this person move the business to match the evolution of the market? The answer, 99 times out of a hundred, should be yes. It's very rare that you w…”
Reid Hoffman Jan 19, 2022 ▶ 14:23 How redefining boundaries drives performance, with former Unilever CEO Paul Polman
Jan 19, 2022 negative
Insight
Hoffman: Executive coaching overemphasizes individual leaders over team dynamics
“Executive coaching is valuable, but there's too much emphasis on coaching the leader as an individual rather than as part of a team.”
Reid Hoffman Jan 19, 2022 ▶ 9:07 How redefining boundaries drives performance, with former Unilever CEO Paul Polman
Apr 19, 2022 positive
Insight
Reid Hoffman argues that altruism and a strong ego can coexist
“People always have these false dichotomies. They say, well, you know, altruism, you have to have no ego. It's like, no, no, no. Actually, in fact, part of how I think about myself is great and unusual and differentiated, because by the way, differentiated is p…”
Reid Hoffman Apr 19, 2022 ▶ 40:48 Tyra Banks: Personal brand power
Apr 19, 2022
Insight
Hoffman: Founders should adapt to investors rather than demanding absolute authenticity
“People often misinterpret authentic as, I shouldn't change a thing about me, no matter who I'm talking to, I'm me, deal with it. But I do not recommend that as a strategy when pitching investors or onboarding clients. A critical part of authenticity is being s…”
Reid Hoffman Apr 19, 2022 ▶ 12:24 Tyra Banks: Personal brand power
Apr 19, 2022
Insight
Hoffman: A Separate Personal Brand Enables Pivots When Businesses Fail
“It's in moments like this where it becomes very clear why it's important to maintain a personal brand separate and distinct from your company. When something like COVID hits, an entire business can be crushed in a matter of weeks. But your personal brand is st…”
Reid Hoffman Apr 19, 2022 ▶ 35:46 Tyra Banks: Personal brand power
May 3, 2022 positive
Insight
Hoffman: Handcrafting unscalable experiences gives teams urgency to build what users want
“It's not just a crude way of succeeding on a shoestring budget. It also gives your team the inspiration and urgency to build the features that users really want.”
Reid Hoffman May 3, 2022 ▶ 16:22 Airbnb's Brian Chesky: Do things that don’t scale
May 3, 2022 negative
What-if
Hoffman: Following LinkedIn Open Networkers' advice would have derailed LinkedIn
“And if we followed their feedback, LinkedIn would not be where it is today. We had to steer away from a bunch of passionate users who told us very explicitly that we were fools for not following their advice.”
Reid Hoffman May 3, 2022 ▶ 10:22 Airbnb's Brian Chesky: Do things that don’t scale
May 3, 2022
Insight
Hoffman: Scaled organizations naturally reject handcrafted innovations unless protected
“And so what you need to do as a founder is be extremely choiceful about which handcrafted innovation you choose and how you protect it organizationally. You need to protect it, because the natural reaction of the scale organization will be to kill it.”
Reid Hoffman May 3, 2022 ▶ 22:54 Airbnb's Brian Chesky: Do things that don’t scale
May 3, 2022
Insight
Hoffman: Founders must discern mass-market feedback from misleading edge cases
“It's essential to seek out and listen to user feedback, but the caveat is, you have to figure out which users to listen to. You're going to have different kinds of users giving you feedback, and some of it will take you in the wrong direction. So you need to e…”
Reid Hoffman May 3, 2022 ▶ 9:37 Airbnb's Brian Chesky: Do things that don’t scale
May 3, 2022
Assertion Partly supported
Hoffman: Kayak founder Paul English used personal cell for customer service
“Paul for a number of years in Kayak had his cell phone number as the customer service number.”
Reid Hoffman May 3, 2022 ▶ 17:48 Airbnb's Brian Chesky: Do things that don’t scale
May 3, 2022 negative
Insight
Hoffman: Startups lacking passionate early user feedback are likely off track
“It is typical to get very detailed feedback from some of your early users, and if you're not getting some people who say, this is super important to me. I love this. I really need this to work well. It usually means you're off track.”
Reid Hoffman May 3, 2022 ▶ 8:30 Airbnb's Brian Chesky: Do things that don’t scale
Mar 15, 2023
Insight
Hoffman: Productive conflict requires open debate without diffusing decision authority
“In other words, if you want to have disagreement to lead to action instead of more disagreement, it helps to have an agreed upon structure in place first that doesn't prevent someone in the mail room from challenging an idea from the C-suite. It just means it'…”
Reid Hoffman Mar 15, 2023 ▶ 21:59 Ray Dalio: How to embrace conflict
Mar 15, 2023 positive
Insight
Hoffman: Founders should ask what is wrong with their idea, not what people think
“The advice I always give founders is don't ask people what they think about your idea. Ask them what's wrong with your idea. Invite them to poke holes in it because you want to find those holes before you bring your idea into the world.”
Reid Hoffman Mar 15, 2023 ▶ 7:20 Ray Dalio: How to embrace conflict
Mar 17, 2023 positive
Insight
Hoffman: Founders must learn to recharge to survive the entrepreneurial journey
“I believe that to survive your entrepreneurial journey, you have to learn how to recharge yourself. Call it balance. Call it wellness. Call it yin yang. Your business and your life depends on it.”
Reid Hoffman Mar 17, 2023 ▶ 2:34 Arianna Huffington: What great founders do at night
Mar 17, 2023 neutral
Insight
Hoffman: Startups that fail to move faster than big companies die
“Part of the reason that there's a focus on relentless pace is because more or less a slow moving startup is dead, right? So it's a key portion for the success of startups that they're speedy, that they're fast. If they're not faster than big companies, they're…”
Reid Hoffman Mar 17, 2023 ▶ 24:04 Arianna Huffington: What great founders do at night
Mar 17, 2023 negative
Opinion
Ito: Hoffman's 'let fires burn' philosophy harms work-life balance
“So the only concern I have for Reed is that this notion of letting fires burn isn't the greatest philosophy for having a work-life balance, and I think that's something that Reed is now just starting to process.”
Joi Ito Mar 17, 2023 ▶ 10:39 Arianna Huffington: What great founders do at night
Mar 17, 2023
Insight
Hoffman: Even Facebook and Airbnb faced existential 'valleys of the shadow'
“All startups go through a valley of the shadow. All of them, PayPal, LinkedIn, things that I've done personally, things that I've invested in, Facebook, Airbnb, all have valleys of the shadow where you're like, why did we think this was a good idea?”
Reid Hoffman Mar 17, 2023 ▶ 32:24 Arianna Huffington: What great founders do at night
Mar 17, 2023 negative
Insight
Hoffman: Scaling entrepreneurs mistakenly believe diminishing returns don't apply to them
“Every scale entrepreneur has a blind spot, and it's the belief that the law of diminishing returns applies to everyone but you.”
Reid Hoffman Mar 17, 2023 ▶ 4:27 Arianna Huffington: What great founders do at night
Mar 17, 2023
Insight
Hoffman: A founder cannot succeed without being obsessive about their company
“A founder cannot succeed unless they're obsessed with their company. And so part of being obsessed with a company means that it's what they think about on Saturday morning. It's what they think about when they end up with, you know, a 15 minutes spare, you kno…”
Reid Hoffman Mar 17, 2023 ▶ 8:01 Arianna Huffington: What great founders do at night
Mar 31, 2023 neutral
Insight
Hoffman: Startups become mature businesses once users depend on them
“As soon as your users can't live without your service, you're a mature business.”
Reid Hoffman Mar 31, 2023 ▶ 10:26 Let Fires Burn (with Gixo's Selina Tobaccowala)
Mar 31, 2023 positive
Insight
Hoffman: Operational unforced errors are fine during rapid growth
“What's important about this story is that it's full of unforced errors, and I would argue that those errors are fine, so long as you're pursuing a massive growth opportunity. When you're moving fast, you can't say, oh, we're going to study this for six months,…”
Reid Hoffman Mar 31, 2023 ▶ 15:45 Let Fires Burn (with Gixo's Selina Tobaccowala)
Mar 31, 2023
Insight
Hoffman: Leaders letting fires burn must show teams neglect is deliberate
“When you're letting a fire burn, it's not simply up to you to wage a lonely battle with your own nerves. Your team may start to get the sense that, like the band on the Titanic, you're fiddling while the ship sinks. You have to show them that yes, you see the …”
Reid Hoffman Mar 31, 2023 ▶ 17:16 Let Fires Burn (with Gixo's Selina Tobaccowala)
Mar 31, 2023
Assertion Supported
Hoffman: Early PayPal had three support reps and neglected 10,000 monthly emails
“Back in PayPal's early days, we neglected customer complaints, even as users grew exponentially. And because we had a customer service department of three people, we quickly started going in the hole around 10,000 emails a month.”
Reid Hoffman Mar 31, 2023 ▶ 4:39 Let Fires Burn (with Gixo's Selina Tobaccowala)
Mar 31, 2023 positive
Insight
Hoffman: Smart Entrepreneurs Must Let Some Fires Burn
“I believe smart entrepreneurs don't try to fight every fire. They have to let some fires burn and sometimes very large fires.”
Reid Hoffman Mar 31, 2023 ▶ 3:27 Let Fires Burn (with Gixo's Selina Tobaccowala)
Mar 31, 2023 positive
Insight
Hoffman: Being first scaler beats being first mover
“You don't just want to be the first mover into a new market. You want to be the first scaler. You have to seize every last opportunity for growth, even if it means serving customers on a delusional scale.”
Reid Hoffman Mar 31, 2023 ▶ 13:10 Let Fires Burn (with Gixo's Selina Tobaccowala)
Mar 31, 2023 negative
Insight
Hoffman: To-do lists will not give peace of mind in fast-growing startups
“I guarantee you in a fast growing company at any stage, but especially in the early stages, a list will give you no peace of mind.”
Reid Hoffman Mar 31, 2023 ▶ 7:42 Let Fires Burn (with Gixo's Selina Tobaccowala)
Mar 31, 2023
Insight
Hoffman: Scaling startups must sacrifice customer service to maintain rapid growth
“For scale companies, the rule is provide whatever service you can as long as it doesn't slow us down. And that may mean no service.”
Reid Hoffman Mar 31, 2023 ▶ 4:27 Let Fires Burn (with Gixo's Selina Tobaccowala)
Apr 21, 2023
Insight
Hoffman: CEOs must own decisions regardless of what board members say
“Most often, the shift from the executive job to the CEO job is, you now own the job. Right. Doesn't matter what your board member says. Board member is right, wrong, indifferent, doesn't matter. You own the job. Right.”
Reid Hoffman Apr 21, 2023 ▶ 31:57 Take bigger risks (with Nordstrom’s Shellye Archambeau)
Apr 28, 2023
Insight
Hoffman: Pivoting to success requires slashing and burning the failing business
“I believe you can pivot from failure to success, but only if you slash and burn the rest of your business.”
Reid Hoffman Apr 28, 2023 ▶ 4:27 Slack's Stewart Butterfield: The Big Pivot
Apr 28, 2023 positive
Insight
Hoffman: Ending Companies Gracefully Is a Strategic Advantage
“And this isn't just the ethical human thing to do. It's also the smart strategic thing to do. Those employees, those investors, those users, they'll come back.”
Reid Hoffman Apr 28, 2023 ▶ 26:04 Slack's Stewart Butterfield: The Big Pivot
May 5, 2023 positive
Insight
Hoffman: Big ideas only come from active searching and decisive action
“I believe there's only one way to find your big idea. Look for it. Look for it. Look for it. And then act.”
Reid Hoffman May 5, 2023 ▶ 5:55 Spanx's Sara Blakely: How to find your big idea
May 5, 2023 positive
Insight
Hoffman: The best ideas come from networks, not individuals
“I tend to think that the best ideas are produced by networks, not individuals, and that feedback is a huge part of scaling an idea successfully.”
Reid Hoffman May 5, 2023 ▶ 30:57 Spanx's Sara Blakely: How to find your big idea
May 5, 2023 positive
Insight
Hoffman: Asking people why an idea will fail helps spot roadblocks early
“In fact, I usually ask people to tell me all the reasons why my idea will fail. This gives me an edge when it comes to spotting landmines and roadblocks, even before I act on my idea.”
Reid Hoffman May 5, 2023 ▶ 17:59 Spanx's Sara Blakely: How to find your big idea
May 10, 2023 positive
Opinion
Hoffman: Silicon Valley scaling wisdom is unmatched but replicable
“I believe that Silicon Valley's collective wisdom for scaling a startup is currently unmatched, but I also believe that other Silicon Valleys can be built elsewhere in the world.”
Reid Hoffman May 10, 2023 ▶ 3:34 What's the next Silicon Valley? (with Endeavor's Linda Rottenberg)
May 10, 2023 positive
Insight
Hoffman: Silicon Valley startup networks can take root anywhere with pay-it-forward founders
“Every successful founding team at Google, Facebook, wherever, spawns its own little network, and there's nothing magical about the networks in Silicon Valley. They can take root just about anywhere that you have a few successful entrepreneurs willing to pay it…”
Reid Hoffman May 10, 2023 ▶ 25:41 What's the next Silicon Valley? (with Endeavor's Linda Rottenberg)
May 10, 2023 positive
Insight
Hoffman: Corporate incumbents survive long-term by nurturing startups, not crushing them
“If you're a big fish, like those magnets sitting around that table with Linda in Mexico City, you need the little fish. Paradoxically, your long-term survival depends on feeding them instead of eating them. Because a flourishing business ecosystem needs entrep…”
Reid Hoffman May 10, 2023 ▶ 17:57 What's the next Silicon Valley? (with Endeavor's Linda Rottenberg)
May 10, 2023 bullish
Opinion
Hoffman: China is undoubtedly the next Silicon Valley
“Beyond Silicon Valley itself, I believe that the next Silicon Valley is undoubtedly China.”
Reid Hoffman May 10, 2023 ▶ 33:22 What's the next Silicon Valley? (with Endeavor's Linda Rottenberg)
May 10, 2023 bearish
Insight
Hoffman: Outside Silicon Valley, Finding Believers for Crazy Ideas Is Harder
“And the further you move away from Silicon Valley, the harder it is to find someone who will take a crazy idea seriously.”
Reid Hoffman May 10, 2023 ▶ 10:03 What's the next Silicon Valley? (with Endeavor's Linda Rottenberg)
May 12, 2023
Assertion Partly supported
Hoffman: Google product leaders can recruit unlimited engineers if they convince them
“For instance, product leaders can draw in as many engineers as they'd like on any given project, so long as they can convince engineers to join their team.”
Reid Hoffman May 12, 2023 ▶ 19:01 Eric Schmidt (former Google CEO): Innovation is managed chaos
May 19, 2023 neutral
Insight
Hoffman: Good student instincts can make people lousy entrepreneurs
“High-achieving people have a tendency to be perfectionists, and the same instincts that make us good students can make us lousy entrepreneurs.”
Reid Hoffman May 19, 2023 ▶ 6:08 Meta's Mark Zuckerberg: Imperfect is perfect
May 19, 2023
Insight
Hoffman: Releasing without embarrassment means launching too late
“In fact, if you're not embarrassed by your first product release, you've released it too late.”
Reid Hoffman May 19, 2023 ▶ 2:39 Meta's Mark Zuckerberg: Imperfect is perfect
Jul 19, 2023
Disclosure
Hoffman: LinkedIn invented its Series A revenue model in one evening
“At the time, potential Series A investors wanted to see a business model that showed how LinkedIn would get to profitability. I told potential investors that we weren't going to generate any revenue until after the next round of financing, and that therefore i…”
Reid Hoffman Jul 19, 2023 ▶ 11:37 OpenAI's Sam Altman: Customer love is all you need | Masters of Scale
Jul 19, 2023 positive
Insight
Hoffman: 100 users who love a product beat 1M who like it
“I believe it's more important to have a hundred people who love your product than a million people who just sort of like it.”
Reid Hoffman Jul 19, 2023 ▶ 4:10 OpenAI's Sam Altman: Customer love is all you need | Masters of Scale
Jul 26, 2023 bearish
Opinion
Hoffman: Super Bowl ads are a generic mistake for startups
“I frequently get pitched on, oh, we should go do a Superbowl ad, right? Because it's like, well, let's say it's your debutante moment and, you know, everyone will pay attention to you. And I'm usually like, ah, that's totally vanilla. Don't do that. That's the…”
Reid Hoffman Jul 26, 2023 ▶ 7:00 will.i.am (Black Eyed Peas): Make it epic | Masters of Scale
Jul 28, 2023
Insight
Hoffman: Two or three co-founders are almost always better than one
“In my experience, two co-founders are almost always better than one, and three co-founders are frequently better than two.”
Reid Hoffman Jul 28, 2023 ▶ 13:19 Instagram Co-founder Kevin Systrom: Keep it simple while scaling big | Masters of Scale
Jul 28, 2023
Insight
Hoffman: Simple ideas scale only by riding prevailing winds
“And I believe simple ideas can soar to massive scale, but only if you steer them to catch the prevailing winds.”
Reid Hoffman Jul 28, 2023 ▶ 4:41 Instagram Co-founder Kevin Systrom: Keep it simple while scaling big | Masters of Scale
Jul 28, 2023 neutral
Insight
Systrom: Founders naturally gravitate toward central roles like goalie or DJ
“When I did sports as a kid, I was the goalie. When I played baseball, I was the pitcher. Like I always wanted to be in the center of it and not controlling it, but I wanted to be in the center of it. And the DJ is kind of the same thing, right? So the early gl…”
Kevin Systrom Jul 28, 2023 ▶ 9:11 Instagram Co-founder Kevin Systrom: Keep it simple while scaling big | Masters of Scale
Aug 2, 2023 positive
Insight
Hoffman: Pricing at a steep loss early on can save your startup
“And in your company's early days, I'd argue it's more important to get users in the door, even when you're taking a very steep loss. But when you ultimately need to change the price, They'll grumble for sure. A few might storm out, but if you brought enough of…”
Reid Hoffman Aug 2, 2023 ▶ 3:13 How to price your product to scale (with Classpass' Payal Kadakia) | Masters of Scale
Aug 2, 2023
Insight
Hoffman: If you aren't embarrassed by your first release, you launched late
“If you're not embarrassed by your first release, you released it too late.”
Reid Hoffman Aug 2, 2023 ▶ 9:40 How to price your product to scale (with Classpass' Payal Kadakia) | Masters of Scale
Aug 2, 2023
Assertion Supported
Hoffman: Early PayPal burned tens of millions of dollars per month
“Our burn rate was tens of millions of dollars each month.”
Reid Hoffman Aug 2, 2023 ▶ 35:07 How to price your product to scale (with Classpass' Payal Kadakia) | Masters of Scale
Aug 2, 2023 neutral
Disclosure
Hoffman: I tend to invest in companies tapping the seven deadly sins
“One thing I've been saying for the past 13 years is that I tend to invest in companies that play into one or more of the seven deadly sins.”
Reid Hoffman Aug 2, 2023 ▶ 19:46 How to price your product to scale (with Classpass' Payal Kadakia) | Masters of Scale
Aug 2, 2023
Insight
Hoffman: UI and Design Changes Cannot Fix a Broken Business Model
“Interface changes are really useful for improving a user interaction that's fundamentally working. What design can't do is solve a fundamental problem in your business model.”
Reid Hoffman Aug 2, 2023 ▶ 11:38 How to price your product to scale (with Classpass' Payal Kadakia) | Masters of Scale
Aug 2, 2023 neutral
Insight
Hoffman: Giveaways bleed a startup without a clear conversion path to paying users
“There's no faster way to get a lot of people in the door than with a giveaway. But if those freebie seekers don't convert to paying customers, then you're just left with hemorrhaging. For the price that bleeds your business to save your business, you need a co…”
Reid Hoffman Aug 2, 2023 ▶ 16:01 How to price your product to scale (with Classpass' Payal Kadakia) | Masters of Scale
Aug 2, 2023 positive
Insight
Hoffman: Customer pricing riots subside if core invaluable service is protected
“You have to know what is it about your service that your customers find invaluable. Protect that, and that's the only promise that really matters. Pricing riots die down, and if you have a service that customers really love, they are eventually going to let yo…”
Reid Hoffman Aug 2, 2023 ▶ 36:47 How to price your product to scale (with Classpass' Payal Kadakia) | Masters of Scale
Aug 2, 2023
Insight
Hoffman: User pricing sensitivity cannot be tested with temporary experiments
“You cannot answer these questions by running limited time only experiments with your pricing. You have to go all in to really understand how users will respond.”
Reid Hoffman Aug 2, 2023 ▶ 32:05 How to price your product to scale (with Classpass' Payal Kadakia) | Masters of Scale
Aug 2, 2023
Insight
Hoffman: Founders Must Kill Distraction Products When Scaling Signal Appears
“When your users send a clear signal to scale a product, you have to jettison any other products that might steal your team's attention.”
Reid Hoffman Aug 2, 2023 ▶ 23:58 How to price your product to scale (with Classpass' Payal Kadakia) | Masters of Scale
Aug 2, 2023 neutral
Insight
Hoffman: Building products for virtuous habits is harder than tapping vices
“Most entrepreneurs take the easier path to scale. They play to our vices, because vices are actually much stronger than the virtues. So for example, convincing someone to floss Or convincing someone to go exercise is actually much, much harder than to convince…”
Reid Hoffman Aug 2, 2023 ▶ 19:23 How to price your product to scale (with Classpass' Payal Kadakia) | Masters of Scale
Aug 4, 2023
Insight
Hoffman: Pivoting requires demonstrating proof, not just listing organizational flaws
“When you want to change the momentum of an entire company, you can't simply point out the things that need to be changed. You have to demonstrate why your new vision works better and lead by example.”
Reid Hoffman Aug 4, 2023 ▶ 20:30 How setbacks create momentum (with Robert Reffkin) | Masters of Scale
Aug 4, 2023
Insight
Hoffman: Diverging missions require parting ways to avoid stalling momentum
“When it brings us together on a shared mission, it can be additive to everyone's momentum. But when the missions diverge, it's best to part ways. Otherwise, you risk slowing each other down.”
Reid Hoffman Aug 4, 2023 ▶ 12:50 How setbacks create momentum (with Robert Reffkin) | Masters of Scale
Aug 4, 2023
Insight
Hoffman: Leaders should treat obstacles as harnessable resources, not avoid them
“The trick isn't working hard to avoid obstacles at any cost. Rather, you want to quickly identify any obstacles as resources you can harness.”
Reid Hoffman Aug 4, 2023 ▶ 4:42 How setbacks create momentum (with Robert Reffkin) | Masters of Scale
Aug 4, 2023
Insight
Hoffman: Staff turnover during a company pivot is necessary for momentum
“It's a hard certainty that when you change your organization's momentum, not everyone will want to stay. And that's a good thing, because to keep the momentum up, you need to find people that not only agree with the new momentum, but will help define it and dr…”
Reid Hoffman Aug 4, 2023 ▶ 24:53 How setbacks create momentum (with Robert Reffkin) | Masters of Scale
Aug 9, 2023 positive
Insight
Hoffman: Founders should treat customers as scouts by observing actions and words
“One of the best ways to do this is to treat your customers as your scouts. Take your cue not only from what they say, but also from what they do. Build your ability to interpret what they really want, and then make sure you're primed to act on this feedback as…”
Reid Hoffman Aug 9, 2023 ▶ 5:27 Let your customers be your scout (with Eventbrite's Julia Hartz) | Masters of Scale
Aug 9, 2023 neutral
Insight
Hoffman: Over-reacting to customer statements risks product focus and incorrect direction
“If you're too reactive to what your customers say, then you can lose focus on your core product. If you listen to too many customers, then you'll spread yourself too thin trying to be all things to all people. And if you listen only to what people say, And not…”
Reid Hoffman Aug 9, 2023 ▶ 5:48 Let your customers be your scout (with Eventbrite's Julia Hartz) | Masters of Scale
Aug 21, 2023 positive
Insight
Hoffman: Scaling compute drove AI breakthroughs, not a new intelligence algorithm
“While there have been various algorithmic and technique improvements, it wasn't like we suddenly discovered the intelligence algorithm. It's actually, in fact, how do we get thousands of compute units, but by getting that scale compute, you started generating …”
Reid Hoffman Aug 21, 2023 ▶ 2:21 Reid Hoffman: Prepare for where AI is headed next | Masters of Scale
Aug 21, 2023 negative
Opinion
Hoffman: Elon Musk's AI Pause Petition Was Intellectually Dishonest
“Well, Elon's in particular was signing this six month pause letter while trying to hire people and buy as much compute and get going as fast as possible. Everyone else slow down so I can catch up. That's not intellectually honest.”
Reid Hoffman Aug 21, 2023 ▶ 7:48 Reid Hoffman: Prepare for where AI is headed next | Masters of Scale
Aug 21, 2023 negative
Opinion
Hoffman: No member of Congress should be trusted with tech development
“I don't think there's a single member of Congress that I would trust with technological development and knowing how to navigate that.”
Reid Hoffman Aug 21, 2023 ▶ 10:34 Reid Hoffman: Prepare for where AI is headed next | Masters of Scale
Aug 21, 2023 bearish
Prediction Not checkable as stated
Hoffman: Sudden leap in AI intelligence is quite unlikely
“Do we know if it's going to suddenly become, you know, much more intelligent? It's like, well, I can't guarantee it's not going to, although it seems quite unlikely, and it seems that there's a bunch of stuff under our control and people asking the right quest…”
Reid Hoffman Aug 21, 2023 ▶ 3:38 Reid Hoffman: Prepare for where AI is headed next | Masters of Scale
Aug 21, 2023 negative
Opinion
Hoffman: Proposing a six-month AI pause is like refusing word processors
“I'm hearing a whole bunch of, we should have a six month pause. And I kind of don't understand that you have to learn these tools. It's kind of like saying, I'm going to be a writer and I'm not going to use a word processor. I'm going to be a graphic designer …”
Reid Hoffman Aug 21, 2023 ▶ 5:31 Reid Hoffman: Prepare for where AI is headed next | Masters of Scale
Aug 21, 2023 negative
Insight
Hoffman: Calls for AI Pauses Have a Net Negative Impact
“Because asking for a six month pause, the people who deeply care about humanity, they all slow down and the other people don't. Your letter has a net negative impact.”
Reid Hoffman Aug 21, 2023 ▶ 8:22 Reid Hoffman: Prepare for where AI is headed next | Masters of Scale
Aug 21, 2023 negative
Opinion
Hoffman: Dialogue generated by GPT-4, Bard, and Bing is pablum
“Every time I've tried to do dialogue, and I think that's also true of all the others, you know, Bard and Bing, when I try to get it to construct dialogue, Pablum, Is the word that comes to mind, right?”
Reid Hoffman Aug 21, 2023 ▶ 7:09 Reid Hoffman: Prepare for where AI is headed next | Masters of Scale
Aug 21, 2023 neutral
Assertion Not checkable as stated
Hoffman says he was unaware OpenAI was launching ChatGPT
“I didn't know they were going to launch ChatGPT when they were doing it. That was outside my awareness and focus.”
Reid Hoffman Aug 21, 2023 ▶ 16:16 Reid Hoffman: Prepare for where AI is headed next | Masters of Scale
Aug 29, 2023 positive
Insight
Hoffman: Ideal venture investments seem crazy today but obvious in three years
“Frequently what I say that in the venture industry is, your ideal investment is something that seems crazy right now, and totally obvious two to three years from now.”
Reid Hoffman Aug 29, 2023 ▶ 18:45 Brian Grazer: Scale your curiosity | Masters of Scale
Aug 29, 2023 bullish
Assertion Supported
Hoffman: AI is already capable of parsing microexpressions and body language
“To be clear, I don't fully align with Brian on his assumption that AI will never be capable of parsing microexpressions and evaluating body language. To a certain extent, it already can.”
Reid Hoffman Aug 29, 2023 ▶ 26:39 Brian Grazer: Scale your curiosity | Masters of Scale
Sep 12, 2023 positive
Insight
Hoffman: Founders should take essential intrinsic risks and avoid extraneous risks
“Some like say, okay, I'll take a little risk. And then I try to take as little risk as possible. That's generally a mistake. What you want to do is you want to say, well, okay, which risks are intrinsic to this entrepreneurial path? And then I will take those …”
Reid Hoffman Sep 12, 2023 ▶ 13:05 Stacey Abrams: How to harness risk | Masters of Scale
Sep 12, 2023
Insight
Hoffman: Founders should tackle existential risks before peripheral ones
“In fact, I'd say when you're assessing your risks, you actually want to take on the ones that are most central to killing you as early as possible. If you're worrying about peripheral risks without addressing the essential ones, it's like worrying about what m…”
Reid Hoffman Sep 12, 2023 ▶ 32:41 Stacey Abrams: How to harness risk | Masters of Scale
Sep 12, 2023 positive
Insight
Hoffman: Founding teams need contrasting risk mindsets to avoid bad bets
“If you're a company of gung ho risk takers, every opportunity is going to look dazzling. And you may end up chasing bad bets. If your team is ultra cautious and risk averse, Every new idea will seem like a disaster waiting to strike. It's like the old adage. I…”
Reid Hoffman Sep 12, 2023 ▶ 14:05 Stacey Abrams: How to harness risk | Masters of Scale
Sep 12, 2023 positive
Insight
Hoffman: Pragmatic founders can harness risk aversion as a strategic asset
“This alternate perspective doesn't hurt the second type of founder. In fact, it can be an asset if they can harness their risk aversion instead of being ruled by it.”
Reid Hoffman Sep 12, 2023 ▶ 6:15 Stacey Abrams: How to harness risk | Masters of Scale
Sep 22, 2023 negative
Insight
Hoffman: Forcing acquired teams into corporate conformity is self-defeating
“It's really self-defeating to take on a new team only to tell them, forget what made you special. Do it our way. It's on you to see how the acquisition contributes to your elevated mission, and then unite this new team under it.”
Reid Hoffman Sep 22, 2023 ▶ 13:51 Angela Ahrendts: How to unite a team (Part 1) | Masters of Scale
Sep 29, 2023 negative
Opinion
Hoffman: The Six-Month AI Pause Letter Is 'Laughable' and Wrong
“Most of the folks who go concerns, go everything from the relatively laughable and silly six-month pause letter, which is kind of like wrong in its theory of human nature, wrong in its theory of technological development, wrong in its theory, like, just kind o…”
Reid Hoffman Sep 29, 2023 ▶ 29:59 Empathy in AI (Inflection AI’s Mustafa Suleyman) | Masters of Scale
Sep 29, 2023 negative
Opinion
Hoffman: Obsessing Over Robot Overlords Increases the Likelihood of Dystopia
“One of the places where the most of the existential risk people are doing a disservice and causing an increased likelihood of dystopia is that by focusing on kind of future robot overlords versus how human beings use this technology, Including, by the way, cri…”
Reid Hoffman Sep 29, 2023 ▶ 32:36 Empathy in AI (Inflection AI’s Mustafa Suleyman) | Masters of Scale
Sep 29, 2023 bullish
Opinion
Hoffman: Governments Attempting to Slow Big Tech AI Are Misguided
“If you listen to the press and listen to the committees of people that are like, oh, we should slow these big tech companies down. It's like, well, actually, in fact, That's a bad participation because we have line of sight to a medical assistant, a tutor, you…”
Reid Hoffman Sep 29, 2023 ▶ 34:44 Empathy in AI (Inflection AI’s Mustafa Suleyman) | Masters of Scale
Sep 29, 2023 positive
Assertion Supported
Suleyman: DeepMind Established an Ethics Board Upon Its 2014 Google Acquisition
“Both when we were acquired by Google, we had an ethics and safety board, which of course you were on back in 2014, which is pretty incredible first for its time.”
Mustafa Suleyman Sep 29, 2023 ▶ 43:59 Empathy in AI (Inflection AI’s Mustafa Suleyman) | Masters of Scale
Oct 11, 2023 positive
Assertion Contradicted
Hoffman: Inflection's Pi learns per user without sharing private prompts
“Pi enters a data store that is only accessed during your interaction. If someone else were to ask Pi who the first guest on Master the Scale was, it might still get the answer wrong. That's because the model improves for you as an individual user without shari…”
Reid Hoffman Oct 11, 2023 ▶ 31:50 AI + You: 5 steps for impactful experimentation | Masters of Scale
Oct 21, 2023
Insight
Hoffman: Org charts should be designed by decomposing the CEO's long-term problem
“If you take some years out, five, 10 years out, and you say, okay, how do I decompose the CEO's problem of solving this business problem? Into a set of other jobs of people who are helping the CEO. What is the shape of that long-term problem look like? And tha…”
Reid Hoffman Oct 21, 2023 ▶ 37:58 Entrepreneurship as a second act (with Goop's Gwyneth Paltrow) | Masters of Scale
Oct 21, 2023 neutral
Insight
Hoffman: Late-career entrepreneurs risk far more than younger founders
“When you come to entrepreneurship later in your career, you're almost always risking something above and beyond those who start out earlier. You're risking your reputation, your current position, even your sense of self-worth.”
Reid Hoffman Oct 21, 2023 ▶ 39:40 Entrepreneurship as a second act (with Goop's Gwyneth Paltrow) | Masters of Scale
Oct 21, 2023
Insight
Hoffman: Specific Questions Make Mentors Far More Likely to Respond
“Simply having the courage to reach out to people for advice is not enough. You need to know who you want to talk to and why. If you can come at them with specific questions, they're more likely to respond, and you're more likely to get something of value.”
Reid Hoffman Oct 21, 2023 ▶ 14:56 Entrepreneurship as a second act (with Goop's Gwyneth Paltrow) | Masters of Scale
Oct 21, 2023 neutral
Insight
Hoffman: Venture partnerships are like getting married after two PowerPoints and dinner
“I describe financing partnerships is like getting married on two PowerPoints and a dinner, and so you have to choose who you're going to battle with.”
Reid Hoffman Oct 21, 2023 ▶ 25:09 Entrepreneurship as a second act (with Goop's Gwyneth Paltrow) | Masters of Scale
Oct 27, 2023
Insight
Hoffman: Building product systems is trivial compared to reshaping user behavior
“Building the new system was the trivial part. The really important thing was working out how to make these new and unfamiliar ways of behaving become second nature and make the users delight in the new approach.”
Reid Hoffman Oct 27, 2023 ▶ 25:52 Small changes with big impact (with Bumble's Whitney Wolfe Herd) | Masters of Scale
Oct 31, 2023 negative
Insight
Hoffman: Debating AI existential risk distracts from immediate safety issues
“By spending too much time debating the existential risk of AI, we actually increase the likelihood that AI will help bring about a dystopian future. The long-term conversation is doing a disservice to the immediate issues that we face.”
Reid Hoffman Oct 31, 2023 ▶ 32:12 AI + You: 5 ways to ethically build — and use — AI | Masters of Scale
Nov 7, 2023 bullish
Opinion
Hoffman: GPT-4 is already superintelligent due to breadth across domains
“We already have super intelligence. GBD-IV is super intelligent. That doesn't mean, for example, if you say, okay, GBD-IV, tell Reid Hoffman how to better invest in artificial intelligence or craft good artificial intelligence that'll say anything that the exp…”
Reid Hoffman Nov 7, 2023 ▶ 2:24 Reid Hoffman confronts the AI critics | Masters of Scale
Nov 7, 2023 bullish
Opinion
Hoffman: Framing AI primarily as an existential threat is naive
“And one of the things I think is naive about that statement and the reason I didn't sign it is because while it can be an existential risk, just like, you know, for example, you create nuclear power and nuclear weapons or an existential risk, it is also one of…”
Reid Hoffman Nov 7, 2023 ▶ 20:15 Reid Hoffman confronts the AI critics | Masters of Scale
Nov 7, 2023 bearish
Prediction Partly held up
Hoffman: AI will transform search and reduce traditional search usage
“Well, I think it definitely transforms the search industry. And I think that once people start using it, they use search overall less. And part of the reason that's very straightforward, which is sometimes you're looking for an answer, not 10 blue links.”
Reid Hoffman Nov 7, 2023 ▶ 3:45 Reid Hoffman confronts the AI critics | Masters of Scale
Nov 7, 2023 bullish
Prediction Held up
Hoffman: Text-to-speech will soon allow selecting contextual voice personas
“Now, part of it is, you know, next year I suspect it'll just be upload text file, Get which version of the Reed voice you want. Do you want the Masters of Scale Reed voice? Do you want the Fireside Chat Reed voice? Do you want the Reed Hoffman doing his, you k…”
Reid Hoffman Nov 7, 2023 ▶ 19:13 Reid Hoffman confronts the AI critics | Masters of Scale
Nov 10, 2023 positive
Opinion
Hoffman: Khosrowshahi faced tech's most extreme pirate-to-navy transition at Uber
“In accepting the role as Uber CEO, he's taken on the most extreme pirate to Navy transition I've ever seen.”
Reid Hoffman Nov 10, 2023 ▶ 8:59 Uber’s Dara Khosrowshahi: Bringing a culture back from the brink | Masters of Scale
Nov 10, 2023 neutral
Insight
Hoffman: Ethical startup pirates break rules but follow a strong moral code
“While all startups have pirate-like qualities, scrappiness, inventiveness, rule-breaking, there's a difference between ethical pirates and criminal pirates. Ethical pirates may ignore conventional rules, but they're driven by their own strong moral code.”
Reid Hoffman Nov 10, 2023 ▶ 22:33 Uber’s Dara Khosrowshahi: Bringing a culture back from the brink | Masters of Scale
Nov 24, 2023 neutral
Insight
Hoffman: The tone a platform sets from day one is the tone it keeps
“The tone you set from day one, from the first greeting, is the tone you keep.”
Reid Hoffman Nov 24, 2023 ▶ 15:26 Caterina Fake: Build a more human internet | Masters of Scale
Nov 24, 2023 neutral
Disclosure
Hoffman: LinkedIn capped visible connections at 500 to stop meaningless gamification
“So we capped the score at 500. After that, the score remained fixed, and you got stuck with a boring old plus sign. 500 plus.”
Reid Hoffman Nov 24, 2023 ▶ 18:57 Caterina Fake: Build a more human internet | Masters of Scale
Nov 24, 2023 positive
Insight
Hoffman: Founders must shape online community culture from day one
“I believe that every founder of an online community has a responsibility to shape the culture from day one, because the tone you set is the tone you're going to keep. Your first users and the tone of their first interactions will set the norms for the entire c…”
Reid Hoffman Nov 24, 2023 ▶ 4:00 Caterina Fake: Build a more human internet | Masters of Scale
Nov 24, 2023
Insight
Hoffman: Refusing to moderate content empowers a platform's most extreme users
“If you're not grappling with it, you're living with a false sense of neutrality. You're actually allowing your most extreme users to make the decision for you, because in these cases, a non-decision is also a decision.”
Reid Hoffman Nov 24, 2023 ▶ 18:01 Caterina Fake: Build a more human internet | Masters of Scale
Nov 24, 2023 positive
What-if
Hoffman: Passing on Etsy's angel round cost a 20x to 50x return
“And so part of the mistake was, you know, when she presented to me, it was before it was venture invested, right? I could have put in money essentially as an angel. And, you know, I don't know what Etsy's valuation is today, two billion dollars, something like…”
Reid Hoffman Nov 24, 2023 ▶ 24:21 Caterina Fake: Build a more human internet | Masters of Scale
Nov 24, 2023 neutral
Insight
Hoffman: The battle for online civility is never permanently won
“Never tell yourself the battle for civility has been won. It hasn't. It never will be.”
Reid Hoffman Nov 24, 2023 ▶ 35:41 Caterina Fake: Build a more human internet | Masters of Scale
Dec 5, 2023 positive
Disclosure
Hoffman: Founder rejection of status quo is a key investment filter
“One of the first things I look at when considering an investment is whether the founders are rejecting the status quo.”
Reid Hoffman Dec 5, 2023 ▶ 13:43 Pixar's Ed Catmull: Throw out your rules | Masters of Scale
Dec 5, 2023 positive
Insight
Hoffman: Team momentum drives competitive advantage more than secrecy
“Many times being open is much better than being closed, because what gives you your competitive advantage is not your hidden secret thing. It's the fact that you're in motion with a great team.”
Reid Hoffman Dec 5, 2023 ▶ 16:47 Pixar's Ed Catmull: Throw out your rules | Masters of Scale
Dec 5, 2023
Insight
Hoffman: Scaling bottlenecks signal outdated processes that outlived their usefulness
“Bottlenecks can be hard to spot, especially as you scale, but it's important that you do spot them and resolve them. They're a sign that there's a deeper problem with the processes you've established in your company. Some of these will be conscious processes t…”
Reid Hoffman Dec 5, 2023 ▶ 40:48 Pixar's Ed Catmull: Throw out your rules | Masters of Scale
Dec 11, 2023 negative
Insight
Hoffman: Founders often fail by ignoring real-life user utility
“This term IRL or in real life is also an important one to keep in mind as an entrepreneur. It will help you avoid a classic mistake of entrepreneurship. Falling in love with a product or service that you imagine will be a huge success without taking account of…”
Reid Hoffman Dec 11, 2023 ▶ 4:02 How to optimize your life experience (with The Honest Company’s Jessica Alba) | Masters of Scale
Dec 12, 2023 negative
Disclosure
Hoffman: LinkedIn deliberately avoided scaling around early 'LION' superfan networkers
“It's important to note, in the early days of LinkedIn, some of our initial superfans, the LinkedIn Open Networkers, or Lions, contributed real value, but also created a negative spam-like culture in corners of the platform. No matter how enthusiastic those use…”
Reid Hoffman Dec 12, 2023 ▶ 20:15 Find co-creators everywhere (with Exploding Kittens Inc.’s Elan Lee) | Masters of Scale
Dec 12, 2023 positive
Insight
Hoffman: Founders must ease product control to empower user co-creators
“And I believe you must strategically ease control of your product and let people who show genuine enthusiasm become your co-creator.”
Reid Hoffman Dec 12, 2023 ▶ 5:23 Find co-creators everywhere (with Exploding Kittens Inc.’s Elan Lee) | Masters of Scale
Dec 29, 2023 negative
Insight
Hoffman: Founders recreating extreme crisis pressure suffer from survivorship bias
“Just because you pulled off a feat with an insane degree of difficulty doesn't mean you need to recreate those same conditions to succeed. Sounds obvious, right? But too often, founders come away from a close call thinking that constant extreme pressure is the…”
Reid Hoffman Dec 29, 2023 ▶ 27:54 J.J. Abrams: Make room for magic | Masters of Scale
Jan 16, 2024 positive
Insight
Hoffman: Amplifying customer stories builds lasting brand trust and loyalty
“Because the best way to invite people into the story of your product is to give them a platform to share their own stories. That's why I believe you need to amplify the unique stories of your community and your customers. Doing so will build a foundation of tr…”
Reid Hoffman Jan 16, 2024 ▶ 4:14 Start with a story, cook up success (with legendary chef and restauranteur Marcus Samuelsson)
Jan 30, 2024
Insight
Hoffman: The biggest ideas must be contrarian to create market space
“The first truth of entrepreneurship and investing is that the very big ideas are contrarian, because the contrarian is part of the reason why a bunch of large companies and competitors haven't already done it, why a bunch of other entrepreneurs haven't already…”
Reid Hoffman Jan 30, 2024 ▶ 7:28 Learn from every “no” | Masters of Scale
Jan 30, 2024 positive
Insight
Hoffman: Ideal VC Investments Look Crazy Now and Obvious in Years
“And frequently what I say that in the venture industry is your ideal investment is something that seems crazy right now and totally obvious two to three years from now.”
Reid Hoffman Jan 30, 2024 ▶ 12:23 Learn from every “no” | Masters of Scale
Jan 30, 2024
Insight
Hoffman: To Pitch Visionaries Must First Understand Skeptics' Blind Spots
“Your vision may seem obvious to you, but there could be any number of reasons why others haven't seen it. And in getting people to come along, the first step is to understand why they're unable to see what you see.”
Reid Hoffman Jan 30, 2024 ▶ 13:13 Learn from every “no” | Masters of Scale
Jan 30, 2024 positive
Insight
Hoffman: Founders should look for investors who squirm while rejecting them
“You have to pay attention to the quality, not the quantity of rejections. You want to see at least a teeny minority of investors squirm. You don't have to get them to a yes, but you should detect some friction as they reason their way to a no.”
Reid Hoffman Jan 30, 2024 ▶ 22:24 Learn from every “no” | Masters of Scale
Jan 30, 2024 positive
Disclosure
Hoffman: Most frequent advice is asking smart people why ideas fail
“In fact, the one piece of advice I give most often to early stage entrepreneurs is to go out and ask the smartest people you know, what's wrong with my idea? Why won't it work?”
Reid Hoffman Jan 30, 2024 ▶ 27:00 Learn from every “no” | Masters of Scale
Jan 30, 2024 positive
Assertion Supported
Hoffman: LearnVest gained 50,000 signups in its first month
“And when LearnVest officially launched less than four months later in January, the site got 50,000 signups in the first month.”
Reid Hoffman Jan 30, 2024 ▶ 30:55 Learn from every “no” | Masters of Scale
Jan 30, 2024 positive
Insight
Hoffman: Founders should seek polarized reactions to early-stage startup ideas
“What you want is some people going, you guys are out of your minds, and some people going, I see it. You want a polarized reaction.”
Reid Hoffman Jan 30, 2024 ▶ 26:52 Learn from every “no” | Masters of Scale
Feb 9, 2024 positive
Disclosure
Hoffman: PayPal merged with X.com because X.com copied its go-to-market strategy
“So for example, at PayPal, x.com was copying our go to market strategy. And I was like, well, it's more effective to merge with x.com than it is to compete with them.”
Reid Hoffman Feb 9, 2024 ▶ 6:56 5 leadership lessons from gaming | Masters of Scale
Feb 9, 2024
Insight
Hoffman: Business competition inherently requires strategic deception and information gaps
“There is no competitive game that doesn't involve some deception. The same thing is broadly true in business too, because like which product am I going to launch? Which partnership am I going to use to do that? What do I think is the right way to compete with …”
Reid Hoffman Feb 9, 2024 ▶ 12:33 5 leadership lessons from gaming | Masters of Scale
Feb 9, 2024 positive
Disclosure
Hoffman: I prioritize investing in and hiring 'explicit learners'
“One thing that I've I highly prioritize in putting together teams and people I invest in is what I call explicit learners. Not only people who keep learning, infinite learners, but explicit learners because they learn things that they can share with their fell…”
Reid Hoffman Feb 9, 2024 ▶ 9:27 5 leadership lessons from gaming | Masters of Scale
Apr 24, 2024 bullish
Prediction Not checkable as stated
Hoffman: Scaling AI compute will yield massive progress regardless of AGI
“Whether or not you think AGI is, is high probability, medium probability, low probability, wherever you are in that spectrum, you will be creating really interesting increases in cognitive capability of these systems. Say they can't raise seven trillion or not…”
Reid Hoffman Apr 24, 2024 ▶ 4:00 Reid Hoffman on OpenAI’s $7 trillion plan, Apple’s Vision Pro, and AI traps | Masters of Scale
Apr 24, 2024 bearish
Opinion
Hoffman: Vision Pro's cost means it certainly won't be a platform yet
“I definitely think that the, Economic cost of the, you know, Vision Pro means it certainly won't be a platform yet.”
Reid Hoffman Apr 24, 2024 ▶ 16:55 Reid Hoffman on OpenAI’s $7 trillion plan, Apple’s Vision Pro, and AI traps | Masters of Scale
Apr 24, 2024 negative
Opinion
Hoffman: Regulating to limit big tech restricts future economic growth
“It's like the classic dialogue thing is we got to limit the big tech and you're like, well, that's, if you want to really want to limit your economic future.”
Reid Hoffman Apr 24, 2024 ▶ 12:58 Reid Hoffman on OpenAI’s $7 trillion plan, Apple’s Vision Pro, and AI traps | Masters of Scale
Apr 24, 2024 negative
Disclosure
Hoffman: I was part of why Greylock passed on Magic Leap
“So, like, I'm part of the reason why Greylock didn't invest in Magic Leap and other things because I go, look, this is really amazing technology, but I just don't see it coming together as the new tech platform yet.”
Reid Hoffman Apr 24, 2024 ▶ 16:25 Reid Hoffman on OpenAI’s $7 trillion plan, Apple’s Vision Pro, and AI traps | Masters of Scale
Apr 28, 2024 positive
Insight
Hoffman: Re-founders invest for 3 to 10 years out, not quarterly numbers
“Part of what you're doing as a CEO is you're saying, I'm investing in things now that will pay, that will start bearing fruit three to 10 years from now. You're lucky as a CEO if you get to do one of them. That's part of how you can tell like a re-founder, bec…”
Reid Hoffman Apr 28, 2024 ▶ 13:18 Reid Hoffman & Jeff Berman on why the future needs re-founders | Masters of Scale
Apr 28, 2024
Insight
Hoffman: Founders cannot simply hand authority to successor CEOs
“You can't just give it to them. It has to be a kind of a, not quite as direct as a relay baton, but because it's kind of like the relay baton, you're like, Putting it in the person's hand as fast as possible. It's like, but you're kind of going, you should wea…”
Reid Hoffman Apr 28, 2024 ▶ 10:30 Reid Hoffman & Jeff Berman on why the future needs re-founders | Masters of Scale
Apr 28, 2024 neutral
Disclosure
Hoffman accepted speaking gigs for six weeks to vacate LinkedIn's office
“What I did is I said, I had this Kind of clever idea, which was, I will accept every speaking engagement for the next six weeks, wherever they take me, and whatever the level is”
Reid Hoffman Apr 28, 2024 ▶ 8:43 Reid Hoffman & Jeff Berman on why the future needs re-founders | Masters of Scale
Apr 28, 2024 negative
Disclosure
Hoffman: I accidentally undermined Dan Nye during LinkedIn's CEO transition
“Completely unintentionally, and obviously smart enough to not be doing it in any oblique, direct way, but essentially undermining Dan because I wasn't allowing those neural Pathways to reconnect. And so, and that's part of the reason I think, you know, we didn…”
Reid Hoffman Apr 28, 2024 ▶ 7:14 Reid Hoffman & Jeff Berman on why the future needs re-founders | Masters of Scale
Apr 28, 2024 positive
Insight
Hoffman prefers unproven CEOs with a refounder mindset over proven executives
“If you said, well, I could have a CEO, With maybe who's a little less proven, but has the refounding mindset, you know or I can have a CEO who's proven, but doesn't have the refounding mindset. Personally, I would always opt for the refounding mindset, right?”
Reid Hoffman Apr 28, 2024 ▶ 4:53 Reid Hoffman & Jeff Berman on why the future needs re-founders | Masters of Scale
Apr 28, 2024 neutral
Disclosure
Hoffman: Acquiring Lynda.com was not a priority he would have chosen
“Jeff was focused on education. So bought Linda. At that point, we'd already had enough of established relationship that I was like, look, this isn't the thing I would choose to do, but if this is yours, This is the thing that is too often under described in MB…”
Reid Hoffman Apr 28, 2024 ▶ 14:04 Reid Hoffman & Jeff Berman on why the future needs re-founders | Masters of Scale
May 23, 2024 bullish
Disclosure
Masters of Scale will deploy and disclose Reid Hoffman's AI voice clone
“We are going to use it. And we are going to disclose it. Whether that's in the episode audio, the show notes, or some embedded metadata option that comes along, we don't yet know.”
Jeff Berman May 23, 2024 ▶ 31:15 How we cloned Reid Hoffman’s voice using AI | Masters of Scale
May 23, 2024 negative
Opinion
Reid Hoffman says fear dominates the public debate on AI digital twins
“So the idea was obviously most of the time that people have been talking about digital twins, most of that discussion has been in the fear and, oh my God, it's going to be the end of Hollywood and All this disaster and storm is coming.”
Reid Hoffman May 23, 2024 ▶ 6:48 How we cloned Reid Hoffman’s voice using AI | Masters of Scale
May 23, 2024 positive
Insight
Reid Hoffman says creators must clearly disclose the use of AI twins
“If you are using a digital twin of your image or voice, you should be signaled in some way. It doesn't necessarily have to be like glaring red lights in the background. Right. But like clearly not hidden.”
Reid Hoffman May 23, 2024 ▶ 29:10 How we cloned Reid Hoffman’s voice using AI | Masters of Scale
May 23, 2024 neutral
Assertion Supported
Reid Hoffman built a custom AI twin trained on his 20-year archive
“My thinking and everything I am saying comes from a custom GPT that is based on 20 years of Reid talking and making content.”
Reid Hoffman May 23, 2024 ▶ 5:30 How we cloned Reid Hoffman’s voice using AI | Masters of Scale
May 23, 2024 positive
Opinion
Reid Hoffman says AI-generated text requires no more attribution than human speechwriters
“Because by the way, I sometimes have somebody who writes a speech for me and I give the speech. And no, I don't go, and by the way, sentence X was from Susan and sentence Y was from Bob. You know, I go, okay, I'm giving the speech, and I've worked with a team …”
Reid Hoffman May 23, 2024 ▶ 8:10 How we cloned Reid Hoffman’s voice using AI | Masters of Scale
May 23, 2024
Assertion Supported
Reid Hoffman originally cloned his voice to narrate his 2023 AI audiobook
“The original use case for this was to make an audiobook, specifically Reed's twenty-twenty-three work called Impromptu, Amplifying Humanity Through AI.”
Jeff Berman May 23, 2024 ▶ 15:08 How we cloned Reid Hoffman’s voice using AI | Masters of Scale
May 23, 2024 positive
Disclosure
Masters of Scale requires human scripting and Reid Hoffman's approval for AI
“One of the ways that we're putting guardrails on the use of the technology is that the script is still written by writers, researched by researchers, vetted by Reed, and signed off on editorially, and we're really putting a lot of importance on that, and feeli…”
Eve Trow May 23, 2024 ▶ 24:59 How we cloned Reid Hoffman’s voice using AI | Masters of Scale
May 23, 2024
Assertion Supported
Reid Hoffman hired AI startup Respeecher in 2023 to clone his voice
“Last year, Reid hired the team at Respeacher to create a synthetic voice for himself.”
Jeff Berman May 23, 2024 ▶ 13:47 How we cloned Reid Hoffman’s voice using AI | Masters of Scale
Jun 3, 2024 neutral
Assertion Supported
Hoffman: AI digital twin technology is commercially available to anyone today
“We've clearly got this stuff commercially available now. You can do this, anyone, not just Reid Hoffman, anyone could do this. Today. To make this happen.”
Reid Hoffman Jun 3, 2024 ▶ 1:48 Inside the making of Reid Hoffman's AI clone | Masters of Scale
Jun 3, 2024 negative
What-if
Hoffman would pause AI digital twins for the election year if possible
“Well, if I could wave a wand and essentially, you know, kind of say that nobody could be doing digital twins whatsoever, given the negative consequences, especially because it's a election year, I'd wave the wand because I think that the negative immediate con…”
Reid Hoffman Jun 3, 2024 ▶ 10:16 Inside the making of Reid Hoffman's AI clone | Masters of Scale
Jun 3, 2024 positive
Insight
Hoffman: Seeking efficiency to be lazy is an origin of intelligence
“I'm happy to be lazy in any context that I possibly can be. I think that's one of the origins of intelligence, frankly”
Reid Hoffman Jun 3, 2024 ▶ 13:50 Inside the making of Reid Hoffman's AI clone | Masters of Scale
Jun 3, 2024 bullish
Disclosure
Hoffman plans to release new Reid AI experiments roughly monthly
“We will, I'd say, probably monthly see some new things as this new world opens up on our horizon.”
Reid Hoffman Jun 3, 2024 ▶ 24:43 Inside the making of Reid Hoffman's AI clone | Masters of Scale
Jun 3, 2024 neutral
Insight
Hoffman: Direct text-to-speech AI captures personal vocal quirks better than voice actors
“Actually, in fact, the AI gets some of the cadences better because it just trained on all the master scale thing because it trained on that. And it kind of goes, well, you know, Reed does these weird pauses and these kinds of circumstances. I'm going to do tho…”
Reid Hoffman Jun 3, 2024 ▶ 20:27 Inside the making of Reid Hoffman's AI clone | Masters of Scale
Jun 3, 2024 positive
Insight
Writers do not need to cite AI-generated sentences they endorse, Hoffman argues
“Like, for example I don't have any worries that if I do a GBT prompt in something I'm writing, and it gives me a couple sentences I really like, and I put those sentences in. I don't feel like I need to quote them. I don't think I need to go, you know, and her…”
Reid Hoffman Jun 3, 2024 ▶ 22:26 Inside the making of Reid Hoffman's AI clone | Masters of Scale
Jun 3, 2024 positive
Insight
Hoffman: Digital twins of voice or image require clear, unhidden disclosure
“So if you are using like a digital twin of your image or voice, you should be signaled in some way. It doesn't necessarily have to be like, you know, like glaring red lights in the background. Right? Because that might not be the experience you're looking for,…”
Reid Hoffman Jun 3, 2024 ▶ 21:05 Inside the making of Reid Hoffman's AI clone | Masters of Scale
Jun 3, 2024 negative
Assertion Not checkable as stated
Hoffman says his AI clone overuses business school buzzwords he avoids
“Like, for example, Read AI has a tendency to business school buzzword bingo that I do not have”
Reid Hoffman Jun 3, 2024 ▶ 4:25 Inside the making of Reid Hoffman's AI clone | Masters of Scale
Jun 3, 2024
Disclosure
Hoffman plans to release an AI historical figure interview in 2024
“And it's one of the things that, frankly, I anticipate doing. I don't know if I should do Thomas Edison. That's an interesting question. But I think I will do A discussion like that this calendar year.”
Reid Hoffman Jun 3, 2024 ▶ 6:24 Inside the making of Reid Hoffman's AI clone | Masters of Scale
Jun 3, 2024 neutral
Assertion Not checkable as stated
Hoffman: Real-time interactive AI video cloning is not possible
“Is this not real time interactive? It's, there's like, I can't go, oh, like right now, Jeff, you're interviewing read AI. That kind of interactivity is, is not possible.”
Reid Hoffman Jun 3, 2024 ▶ 2:56 Inside the making of Reid Hoffman's AI clone | Masters of Scale
Jun 3, 2024 positive
Disclosure
Hoffman: AI clone generated four-minute Italian speech in two hours
“I'm giving a speech in Perugian about a month, and since we have it, I was like, ah, let's give the first four minutes in Italian and send it to some Italian friends and see what they think. And, you know, we generate it in an hour or two and send it over.”
Reid Hoffman Jun 3, 2024 ▶ 5:16 Inside the making of Reid Hoffman's AI clone | Masters of Scale
Jun 24, 2024 negative
Opinion
Noah Kagan: Reid Hoffman's 'jump off a cliff' advice sounds crazy
“I think most people think they have to take a big risk. I got to quit like Reid Hoffman's famous line. Yep. Jump off a cliff. I'm like, and you build a parachute on the way down, which I was like, that sounds crazy to me.”
Noah Kagan Jun 24, 2024 ▶ 5:43 Noah Kagan: How to start a business today | Masters of Scale
Jul 9, 2024 bullish
Disclosure
Reid Hoffman invests in nuclear fusion and supports geoengineering projects
“It's one of the reasons I invest in fusion, it's one of the reasons I support some people doing some geoengineering”
Reid Hoffman Jul 9, 2024 ▶ 18:11 Reid Hoffman & Aza Raskin on translating animal speech with AI | Masters of Scale
Jul 9, 2024 bullish
Insight
Hoffman: Technology represents 30% to 80% of any scale solution to world problems
“I tend to think that, ah, of your scale solution to any world problem, it can be criminal justice, it can be economic justice, but also climate change, 30 to 80% of the solution is a technological solution, so you have to ask yourself what the technological st…”
Reid Hoffman Jul 9, 2024 ▶ 18:11 Reid Hoffman & Aza Raskin on translating animal speech with AI | Masters of Scale
Jul 18, 2024 bullish
Opinion
Hoffman: Winning in AI requires more than training large models
“People say, well, it's all about the size of the model you're training. So it'll be open AI, Google, Microsoft, you know, and that's it. And you're like, well, no, actually, in fact, there's going to be a lot more than just the size of the model you're trainin…”
Reid Hoffman Jul 18, 2024 ▶ 51:47 Mike Maples, Jr. & Reid Hoffman: Advice from two of the world's top investors | Masters of Scale
Jul 18, 2024 positive
Insight
Hoffman: Valuable contrarianism challenges domain expertise, not the general public
“The contrarian to everyone else in the world is generally where you're crazy. The contrarian that's interesting is when you go against a body of expertise and you say, I think differently than this body of expertise for the following reason, which is essential…”
Reid Hoffman Jul 18, 2024 ▶ 12:59 Mike Maples, Jr. & Reid Hoffman: Advice from two of the world's top investors | Masters of Scale
Jul 18, 2024 negative
Disclosure
Hoffman: Reid Hoffman missed early Twitter investment after passing on Odeo
“Which is also one of the reasons I missed the early investment, because I didn't invest in Odeo, but by the time they were going with Twitter, it was already gone. And I missed it.”
Reid Hoffman Jul 18, 2024 ▶ 1:10:17 Mike Maples, Jr. & Reid Hoffman: Advice from two of the world's top investors | Masters of Scale
Jul 30, 2024 bullish
Prediction Not checkable as stated
Hoffman: AI Assistants on Every Smartphone Will Provide Direct Medical Guidance
“And so I think part of what we're going to be doing is kind of training, you know, AI to kind of be as an assistant on every smartphone, and the first question will be is, do you have access to a GP, right? Because by the way, if you have access to a GP, You k…”
Reid Hoffman Jul 30, 2024 ▶ 6:33 Reid Hoffman & Roon Co-founders: How can AI enhance medical support? | Masters of Scale
Sep 19, 2024 positive
Assertion Not yet assessed · timeframe Dec 2023
Hoffman published the first book on AI co-written with GPT-4
“Last year I published the first book on AI, co-written with AI. My co-writer was GPT-IV.”
Reid Hoffman Sep 19, 2024 ▶ 18:40 Dr. Rana el Kaliouby & Reid Hoffman: The future of human-centered AI | Masters of Scale
Sep 19, 2024 neutral
Disclosure
Hoffman led OpenAI's first commercial investment round
“Yeah, and I did actually lead the first kind of commercial round and into OpenAI.”
Reid Hoffman Sep 19, 2024 ▶ 27:09 Dr. Rana el Kaliouby & Reid Hoffman: The future of human-centered AI | Masters of Scale
Sep 19, 2024 neutral
Insight
Hoffman: Ideal venture investments look crazy day one, obvious by year five
“Like in a venture thing, what you're kind of ideally looking for is that day one of the investment, everyone thinks you're a little crazy. And then at like year two, it's like, oh yeah, that's credible. And at year three to five, it's obvious.”
Reid Hoffman Sep 19, 2024 ▶ 30:00 Dr. Rana el Kaliouby & Reid Hoffman: The future of human-centered AI | Masters of Scale
Sep 19, 2024 positive
Insight
Hoffman: Memory is essential for establishing trust in AI agents
“Yeah, because part of how trust is established is that the, you believe that the person knows you, Cares about you, understands, you know, what's kind of good for you, and interests, and so forth, and will act in those ways. And memory, of course, is essential…”
Reid Hoffman Sep 19, 2024 ▶ 14:37 Dr. Rana el Kaliouby & Reid Hoffman: The future of human-centered AI | Masters of Scale
Sep 19, 2024 positive
Opinion
Hoffman: People under-describe the importance of EQ in human-computer interaction
“People way under describe the EQ issues within Computer-human interaction, a bunch of other stuff.”
Reid Hoffman Sep 19, 2024 ▶ 3:39 Dr. Rana el Kaliouby & Reid Hoffman: The future of human-centered AI | Masters of Scale
Sep 19, 2024 positive
Insight
Hoffman: AI Cannot Reach Zero Flaws Before Deployment
“You can never get all these things in these complicated systems to zero, so the better thing is, make sure that you've got baseline good, and then be improving constantly on those, so you launch anyway.”
Reid Hoffman Sep 19, 2024 ▶ 25:12 Dr. Rana el Kaliouby & Reid Hoffman: The future of human-centered AI | Masters of Scale
Sep 19, 2024 negative
Opinion
Hoffman: Bad Actors Pose Greater AI Risk Than Existential Scenarios
“One of the reasons why I kind of advocate very strongly against the existential risk, the robots are coming, you know, Terminator movie, et cetera, is because most of the real bad things to focus on are AI in the hands of, you know, kind of bad human beings. W…”
Reid Hoffman Sep 19, 2024 ▶ 24:05 Dr. Rana el Kaliouby & Reid Hoffman: The future of human-centered AI | Masters of Scale
Apr 3, 2025
Disclosure
Hoffman and Mukherjee required a 10x improvement for Manus AI's tech
“When Sid and I went through the whole area, we abandoned any interest in an AI thing, so it wasn't every slice, there wasn't a minimum of 10 X And frequently it was like, okay, no, no, it's much greater than 10 X that we can make this work and then focus on th…”
Reid Hoffman Apr 3, 2025 ▶ 7:07 Reid Hoffman's AI start-up aims to cure cancer | Masters of Scale
Apr 3, 2025 bullish
Assertion Not checkable as stated
Hoffman: Manus AI already has prospective molecules and proprietary technology
“We already have some of those markers internally. We've already had some kind of prospective molecules. We've already had some of our technology development show things that we think no one else, like, help build secrets that we think no one else knows.”
Reid Hoffman Apr 3, 2025 ▶ 21:04 Reid Hoffman's AI start-up aims to cure cancer | Masters of Scale
Apr 3, 2025 negative
Disclosure
Hoffman: Regulation always massively slows innovation, guiding his investment choices
“One of the reasons why I very rarely invest in kind of regulated businesses and would be normally very cautious about co-founding them is that regulation always massively slows down innovation.”
Reid Hoffman Apr 3, 2025 ▶ 16:51 Reid Hoffman's AI start-up aims to cure cancer | Masters of Scale
Apr 3, 2025 positive
Disclosure
Manus AI partnered with Microsoft to deploy uncommercialized Research technology
“And that's part of what led us into partnering with Microsoft because both Sid and I from two different angles had some understanding of where Microsoft was, had been working on some pretty unique technology that That hadn't really been, and hasn't really been…”
Reid Hoffman Apr 3, 2025 ▶ 7:29 Reid Hoffman's AI start-up aims to cure cancer | Masters of Scale
Apr 3, 2025 positive
Disclosure
Hoffman commits at least one day weekly to co-founding Manus AI
“It is still co-founder because it's like at least a day a week you know, kind of focus on things, but it's when you have a CEO co-founder who is exactly the right kind of person that I know how to kind of add in In the way that a co-founder adds in versus, for…”
Reid Hoffman Apr 3, 2025 ▶ 3:29 Reid Hoffman's AI start-up aims to cure cancer | Masters of Scale
Jun 5, 2025 positive
Insight
Hoffman: Teams should replace 'fail fast' with 'learn fast'
“The fail fast is like failure is not the target. Learn fast is what I use, right? So why are you moving fast and you're risking falling is because you're optimizing for learning speed, right?”
Reid Hoffman Jun 5, 2025 ▶ 21:54 Why Simon Sinek (still) wants you to find your why | Masters of Scale
Jun 5, 2025 positive
Assertion Supported
Hoffman: Inflection's Pi AI is programmed to reject 'best friend' status
“I co-founded this company called Inflection. We have this AI called Pi, if you, pun intended, personal intelligence, and if you go to Pi and say, you're my best friend, it says, no, no, I'm your AI companion. Let's talk about your friends.”
Reid Hoffman Jun 5, 2025 ▶ 30:59 Why Simon Sinek (still) wants you to find your why | Masters of Scale
Sep 16, 2025 positive
Opinion
Hoffman: AI is already advanced enough for useful second opinions
“I think AI is already good enough that consulting it for a second opinion, that's different, that's important and different than a first opinion. Is actually, in fact, really useful.”
Reid Hoffman Sep 16, 2025 ▶ 41:40 Stephen Colbert & Reid Hoffman on how AI will impact creativity | Possible
Sep 16, 2025 bullish
Opinion
Hoffman: AI is the best learning technology ever invented, surpassing books
“AI is the best learning technology, learning being part of how we elevate As human beings that has been invented, even including the book now builds on the book as a way of doing it.”
Reid Hoffman Sep 16, 2025 ▶ 40:09 Stephen Colbert & Reid Hoffman on how AI will impact creativity | Possible
Sep 16, 2025 positive
Disclosure
Hoffman: Users employ AI assistant Pi to facilitate marital conversations
“I mean, like one of the funny things that I that I didn't anticipate with the AI assistant Pi that, you know, my co-founded Inflection does is people actually use it for facilitating even marital conversations. Like they'll have Pi sitting there saying, oh, yo…”
Reid Hoffman Sep 16, 2025 ▶ 18:08 Stephen Colbert & Reid Hoffman on how AI will impact creativity | Possible
Jan 24, 2026 negative
Insight
Hoffman: Calling an AI model a friend is an absolute mistake
“No, and that's part of the reason why it's an absolute mistake. I literally correct people that I talk to them and say, oh yeah, I, you know, Claude's my best friend. And I'm like, no, friendship is a bi-directional relationship. Like part of what is actually …”
Reid Hoffman Jan 24, 2026 ▶ 10:49 Reid Hoffman & Inflection AI CEO: Designing AI that makes us better humans (Sean White) | Summit '25
Jan 24, 2026 neutral
Insight
Hoffman: Anticipate model evolution rather than just training your own models
“Chart your strat, your product or your service strategy based on an expected model evolution. That's not you just always training your own model.”
Reid Hoffman Jan 24, 2026 ▶ 25:55 Reid Hoffman & Inflection AI CEO: Designing AI that makes us better humans (Sean White) | Summit '25
Jan 24, 2026 bullish
Insight
Hoffman: Even technical experts are severely underutilizing LLMs
“I can literally, I would win this bet. I could literally say everyone in this audience, including the technical super smart trap is not using LLMs to the extent that they could to empower themselves. Like we are under using these things right now.”
Reid Hoffman Jan 24, 2026 ▶ 26:05 Reid Hoffman & Inflection AI CEO: Designing AI that makes us better humans (Sean White) | Summit '25
Jan 31, 2026 positive
Prediction Not checkable as stated
Hoffman: Future computing education will center on probabilistic concepts
“I think what's going to happen is we're going to bring in a set of other computational concepts. I think it'll be probabilistic concepts because actually most of like LLMs and everything else is very interesting. It's probabilistic.”
Reid Hoffman Jan 31, 2026 ▶ 18:42 How vibe coding changes who gets to build (Replit CEO Amajad Masad & Reid Hoffman) | Possible
Jan 31, 2026 neutral
Insight
Hoffman: Google Search relies on scale effects, not network effects
“Google search doesn't have network effects from its search engine. It has scale effects. But it's AdWords is where the network of it.”
Reid Hoffman Jan 31, 2026 ▶ 1:06:48 How vibe coding changes who gets to build (Replit CEO Amajad Masad & Reid Hoffman) | Possible
Jan 31, 2026 neutral
Insight
Hoffman: Competing against blitzscalers forces companies to blitzscale too
“And if you're going up against blitzscalers, it's very hard to succeed without also blitzscaling because the blitzscaling will set the market. It may blow up, but we'll set the market. If it blows up, it'll probably blow you up with the market.”
Reid Hoffman Jan 31, 2026 ▶ 1:03:18 How vibe coding changes who gets to build (Replit CEO Amajad Masad & Reid Hoffman) | Possible
Jan 31, 2026 bullish
Prediction Not checkable as stated
Hoffman: Everyone will eventually use an AI coding co-pilot
“One of the things I think is I think actually, in fact, everyone's going to be having a coding co-pilot, whatever code. I'm coding because just like that CEO or anything else is like, that's now part of just the way that you would also write, like write an ema…”
Reid Hoffman Jan 31, 2026 ▶ 16:33 How vibe coding changes who gets to build (Replit CEO Amajad Masad & Reid Hoffman) | Possible
Mar 27, 2026 neutral
Assertion Not checkable as stated
Hoffman: You will never become a billionaire unless you need to be
“You know, I said to Reid Hoffman once I don't need to be a billionaire. And then he smiled and said, then you won't be.”
Jeff Berman Mar 27, 2026 ▶ 24:32 Harvard Professor Arthur Brooks on the simulation we're living in | Masters of Scale
Jul 2, 2026 bullish
Prediction Not checkable as stated
Hoffman: Consumer AI will be massive despite enterprise-heavy consensus
“With AI, people haven't realized the whole consumer revolution. That's going to come with AI. And I agree with you. And as we know, as we see in Silicon Valley, everyone's talking, well, well, okay, enterprise is where the money is. That was the same thing bac…”
Reid Hoffman Jul 2, 2026 ▶ 13:12 Mark Pincus unpacks his "Proven, Better, New" framework (with Reid Hoffman) | Masters of Scale
Jul 2, 2026 neutral
Assertion Not checkable as stated
Hoffman: In 2004, three exact copies of LinkedIn existed in Shenzhen
“So in 2004, when I went to Shenzhen there were three copies of LinkedIn. There were such exact copies in Chinese. I could fill out a profile. And I don't speak any Chinese.”
Reid Hoffman Jul 2, 2026 ▶ 6:16 Mark Pincus unpacks his "Proven, Better, New" framework (with Reid Hoffman) | Masters of Scale
Jul 2, 2026 neutral
Disclosure
Pincus and Hoffman invested in Friendster without expecting it to succeed
“I remember when we both wrote Checks for Friendster, it was not because we thought it had any chance. We just were like, this is an experiment that needs to happen, because this is important for the consumer internet.”
Mark Pincus Jul 2, 2026 ▶ 13:56 Mark Pincus unpacks his "Proven, Better, New" framework (with Reid Hoffman) | Masters of Scale
Jul 2, 2026 bullish
Prediction Not checkable as stated
Hoffman: Consumers will rely on an AI agent as their front door
“There's a platform sense in which I think there will be, will have, people will have an agent, maybe a couple, but certainly an agent that's kind of their general front door.”
Reid Hoffman Jul 2, 2026 ▶ 11:32 Mark Pincus unpacks his "Proven, Better, New" framework (with Reid Hoffman) | Masters of Scale
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