Reddit

“We raised another half a million dollars for DonorsChoose to get, people on Reddit saw that we played games with DonorsChoose, and someone from Reddit came to me and said, hey, if we raise a half a million dollars for DonorsChoose, will you do an Ask Me Anythi…”

“The decisions that they make could be people in a boardroom saying, do we go with this LLM or do we go to this one? Do we know, do we scrape Reddit for how we're going to train our models, for instance, and scrape X? Or are we going to scrape something else? T…”

“And then I got, I asked the founders to give me ads for free. Jeff Berman: The founders of Reddit to give you ads for free. Yeah. Why would they? Noah Kagan: Well, I think because they were launching their ad platform and they wanted some data on it. And so, y…”

“Separating you know, behavior and beliefs. And so we try to spend a lot more time on behavior than we do on beliefs.”

“Since April, 20, 22, we've been running the company as a public company. So close the books fast. You know, no mistakes. Do our board meeting. Do earnings calls with the public company analysts. They just weren't public, but we were able to kind of just get in…”

“If you look at the incentives of social media, a lot of it is about, there's a strong kind of, there's a strong attachment to your real world identity and status. And so people are saying things, I think not necessarily because they believe them, but because t…”

“Getting feedback from your peers like that is way more powerful Than getting feedback from, you know, the company or the man.”

“One of the big learnings is we are not a country. You know, we are a community platform, and we're also a business. This is a place that people have to want to be. You don't, you know, by and large, you don't choose where you live on Earth but you can choose w…”

“Because that control, that manicuring the message, that kind of pushing people into the desired outcome is what creates that sense of distrust. That sense of I am being manipulated. I am being controlled. I am being constrained.”

“Reddit has the upvote. Reddit also has the downvote. And so that's where community can reject reject behaviors or whatever they don't like. I think this is really powerful because if you're extreme or polarizing, chances are you'll get just as many downs as yo…”

“What I later learned when I came back is the strategy at Reddit was don't change anything.”

“When I came back to the company employees, they wouldn't wear our swag in public”

“The most important feature we ever built was for users to create their own communities. We didn't build that until 2008, you know, almost three years later.”

“We don't want any company to use Reddit content to reverse engineer the identity of our users or to use it to better target ads against them.”

“We've been able to grow revenue and users basically without growing the team size which basically means costs have stayed level while we scale the rest of the company.”

“The other interesting dynamic with Reddit is of course our corpus has been used as a training set for all of the major LLMs.”