Assertion certainty 4/5 debate potential 2/5

The API security market did not materialize until AWS and mobile launched

Dimitri Sirota · Data Visibility & Control | BigID Co-Founder & CEO Dimitri Sirota · Jan 30, 2023 · at 30:38

Dimitri Sirota, co-founder and CEO of BigID, reflects on startup timing lessons from founding an API security company in 2003.

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“My second company, we started talking about API security and management in 2003. Nobody knew what the hell an API was. They couldn't even spell an API until really Amazon Web Services came out, mobile applications took off. So you're really looking at 2009, 2010.”

quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →

More from Dimitri Sirota

Insight
Selling B2B software to enterprises beats selling to startups during economic downturns
“Good luck selling to another startup today, they're trying to like rationalize all of their tools. We are doing it. And it's much better to be selling to enterprises and selling to security.”
Dimitri Sirota Jan 30, 2023 ▶ 28:51 Data Visibility & Control | BigID Co-Founder & CEO Dimitri Sirota
Assertion Not checkable as stated
BigID generated $5M in revenue in year one and $15M in year two
“In our first full year, we did five million in revenue. And in our second full year, we did fifteen million in revenue.”
Dimitri Sirota Jan 30, 2023 ▶ 12:41 Data Visibility & Control | BigID Co-Founder & CEO Dimitri Sirota
Prediction Not checkable as stated
BigID expects to cross $100 million in revenue during 2023
“We'll cross a hundred million this year.”
Dimitri Sirota Jan 30, 2023 ▶ 17:12 Data Visibility & Control | BigID Co-Founder & CEO Dimitri Sirota
Disclosure
BigID generated nearly $1 million from its SmallID product since September 2022
“We did a soft rollout. We have a little bit under a million dollars in revenue. We started rolling it out around September.”
Dimitri Sirota Jan 30, 2023 ▶ 26:59 Data Visibility & Control | BigID Co-Founder & CEO Dimitri Sirota
Assertion Not checkable as stated
BigID closed Nike for $400k after one visit as a six-person team
“The reason I was able to sell Nike, I think we only visited them once before they gave us a check for, 400,000. We told them we're six people. They had no illusions about how, you know, how big we were over Zoom.”
Dimitri Sirota Jan 30, 2023 ▶ 29:39 Data Visibility & Control | BigID Co-Founder & CEO Dimitri Sirota
Disclosure
BigID sold exclusively privacy use cases for its first two years
“That was our first use case, and honestly, the only thing we sold for two years.”
Dimitri Sirota Jan 30, 2023 ▶ 9:12 Data Visibility & Control | BigID Co-Founder & CEO Dimitri Sirota
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