Nitay Joffe

Operating Partner, Team8 · 1 appearance on the record.

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founderengineerinvestorexecutive

He is best known as the co-founder and former CTO of the enterprise customer data platform ActionIQ, which was acquired by Uniphore. Prior to ActionIQ, he was a data infrastructure engineer at Facebook and a core contributor to open-source big data projects including Apache HBase and Apache Giraph.

7statements → 1claims → 1claims resolved → 4/5average certainty → 1.86/5average debate potential →

0 supported 1 partly supported 0 contradicted how the 1 claim stands · each chip opens the sources

1 assertion · 1 opinion · 2 insights · 3 disclosures · every statement was checked. The predictions and assertion are the 1 claim: statements the public record can support or contradict. 1 is resolved. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how Nitay argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

How they sound: speaking style how? →

273 words/min while actually speaking · 10.1 um and uh per 1k words

No argument clarity score for Nitay Joffe: no usable question→answer exchanges on raw tape (a fair score needs 8+). We do not score a sample that small. Roundtable and news formats yield far fewer direct exchanges than interviews.

Measured by listening to the audio itself: 3,956 words across 1 episode of raw-level tape, transcribed verbatim with every um and uh kept, each one attributed only where the alignment onto our timed stream is unambiguous. These are measurements of speaking style. We do not rank them: across this corpus, fluency and argument quality are nearly uncorrelated (ρ≈0.2), and smooth talking does not signal clear thinking. How it's measured →

Everything Nitay Joffe said on the MAD Podcast that made the record, most notable first. Filter by type, assessment or year in the ledger →

Opinion
Data science PhDs are often wasted pulling lists for marketers
“Data analysts are very sophisticated, you know, ML, statistics, PhDs, and so on, and they've been hired to, you know, move the needle for the business by developing very complex models, but instead they're being utilized today basically to be list pull monkeys…”
Nitay Joffe Jun 16, 2016 ▶ 8:07 Why Marketing is All About Data // Nitay Joffe, ActionIQ [FirstMark's Data Driven]
Insight
Joffe: Accessing complete customer data requires reaching the first-party data warehouse
“So the only way to really get all the underlying wealth of data that they, your business probably already has is really to dive in deep and get access to the first party data warehouse.”
Nitay Joffe Jun 16, 2016 ▶ 5:45 Why Marketing is All About Data // Nitay Joffe, ActionIQ [FirstMark's Data Driven]
Insight
Joffe: Modifying pre-aggregated data cube pipelines takes weeks to months
“You have to go and change the pipeline. For those of you that have been there, done that, know that this is something you stay away from as much as you can, because this takes on the order of weeks to months.”
Nitay Joffe Jun 16, 2016 ▶ 12:56 Why Marketing is All About Data // Nitay Joffe, ActionIQ [FirstMark's Data Driven]
Disclosure
ActionIQ built a marketing database architecture with zero ETL
“There's no ETL anywhere in, in our system”
Nitay Joffe Jun 16, 2016 ▶ 14:20 Why Marketing is All About Data // Nitay Joffe, ActionIQ [FirstMark's Data Driven]
Disclosure
ActionIQ built a specialized marketing database using Michael Stonebraker's principles
“We've basically taken a page out of Stonebreaker's book, and we've built a database that is highly specialized for the particular marketing use case”
Nitay Joffe Jun 16, 2016 ▶ 17:00 Why Marketing is All About Data // Nitay Joffe, ActionIQ [FirstMark's Data Driven]
Assertion Partly supported
Nitay Joffe's team at PowerSet built the NoSQL store that became HBase
“Several years ago I was at a company called PowerSet, and we built this linguistic search engine, and the main thing that, that you guys have probably heard of that came out of that is we created this NoSQL data store to store our crawl data, and that is what …”
Nitay Joffe Jun 16, 2016 ▶ 0:34 Why Marketing is All About Data // Nitay Joffe, ActionIQ [FirstMark's Data Driven]
Disclosure
ActionIQ's CTO splits recruiting time equally between database PhDs and UX designers
“I spend just as much time recruiting database PhDs as I do product and UX designers.”
Nitay Joffe Jun 16, 2016 ▶ 10:06 Why Marketing is All About Data // Nitay Joffe, ActionIQ [FirstMark's Data Driven]

Appearances (1)

EpisodeDateSpeaking time
Why Marketing is All About Data // Nitay Joffe, ActionIQ [FirstMark's Data Driven] Jun 16, 2016 16m
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