go-to-market organization

1 statements across 1 episodes · 1 bullish · 0 bearish · 1 people on the record · first statement Mar 13, 2024 by Bob Moore · across every show →

Everything said about go-to-market organization, oldest first

Mar 13, 2024 positive
Insight
Ecosystem-led growth acts as a force multiplier without adding headcount
“ELG turns out to be a really, really awesome strategy for that because at its core, this is not a strategy that requires you to hire incremental human beings in order to do the work better. This is a force multiplier that sits on top of your existing go-to-mar…”
Bob Moore Mar 13, 2024 ▶ 22:52 AI's Killing Marketing. Ecosystem-Led Grow is the Future | Bob Moore, the CEO of Crossbeam
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