marketer

also referred to as: marketers

8 statements across 7 episodes · 2 bullish · 3 bearish · 7 people on the record · first statement Jul 21, 2022 by Casey Winters · across every show →

Everything said about marketer, oldest first

Jul 21, 2022 negative
Opinion
Winters: Most MarTech companies are bad businesses because they target marketers
“MarTech to be really successful. It's really got to target engineers more so than marketers and that a lot of MarTech businesses just aren't very good businesses.”
Casey Winters Jul 21, 2022 ▶ 31:41 How to sell your ideas and rise within your company | Casey Winters, Eventbrite
Aug 18, 2022 neutral
Insight
Jackson: Sales-driven startups shouldn't hire marketing before establishing repeatable sales
“If you're a sales driven business and you don't have a repeatable sales motion, like it's not yet time to hire a marketer, get that repeatable sales motion and marketing's job is to bring you more marketing qualified leads.”
Arielle Jackson Aug 18, 2022 ▶ 1:15:31 The art of building legendary brands | Arielle Jackson (Google, Square, First Round Capital)
Sep 11, 2022 negative
Opinion
Kramer: Marketers are often poor at internal company communication
“I find that marketers, even though they're often good at communicating with the audience, they're not good at communicating internally.”
Emily Kramer Sep 11, 2022 ▶ 53:47 How to build a powerful marketing machine | Emily Kramer (Asana, Carta, MKT1)
Sep 11, 2022 neutral
Insight
Kramer: Product PMs should own in-product experimentation over marketers
“The product experiments and the product tasks, that's a person with a product skill set because they know how to work with other PMs. They know how to work with engineers and marketers don't.”
Emily Kramer Sep 11, 2022 ▶ 34:16 How to build a powerful marketing machine | Emily Kramer (Asana, Carta, MKT1)
Dec 7, 2023
Insight
Rathi: PMs must understand out-of-market consumers as deeply as marketers do
“One of the reasons why I really feel product managers must, if not better, but equally understand category consumers, which are not in market or which are not really looking or which are not buying your products just yet, as good as the marketer or the brand e…”
Anuj Rathi Dec 7, 2023 ▶ 20:34 The full-stack PM | Anuj Rathi (Swiggy, Jupiter Money, Flipkart)
May 25, 2025 positive
Insight
Shankarraman: AI Tools Make Becoming a Multi-Disciplinary Marketer Easier
“This is where AI can come in handy. You know, some of the most like brand marketers can become very analytical with the support of a tool like ChatGPT. If your eyes glaze over when you look at giant dumps of CSVs, it's nice to have a partner that is nonjudgmen…”
Krithika Shankarraman May 25, 2025 ▶ 54:16 Growth tactics from OpenAI and Stripe’s first marketer | Krithika Shankarraman
Dec 18, 2025 positive
Assertion Supported
Vibe coding is appearing in design, PM, and marketing job descriptions
“I see vibe coding As a skill being added to a lot of job descriptions for designers, for product managers for marketers, which I think is a really interesting shift.”
Elena Verna Dec 18, 2025 ▶ 45:43 The new AI growth playbook for 2026 | How Lovable hit $200M ARR in one year
Mar 15, 2026 negative
Insight
Warwick: Product and engineering leaders negotiate worse than sales and marketing
“I found that product, product leaders, engineers, designers some of the more tend to be more introverted and thoughtful types negotiate more poorly than the obnoxious marketers and revenue leaders and the more extroverted types.”
Jacob Warwick Mar 15, 2026 ▶ 6:54 He's negotiated $1B+ in executive compensation. Here's his playbook. | Jacob Warwick
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