Facebook Ads
also referred to as: facebook ad
part of Facebook
3 statements across 3 episodes · 1 bullish · 0 bearish · 3 people on the record · first statement Sep 15, 2022 by Adam Grenier · said 4 times in 3 episodes since 2023 · across every show →
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brought up most by Lenny Rachitsky (3), Ami Vora (1)
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2024 2 mentions in 1 episode
Everything said about Facebook Ads, oldest first
Sep 15, 2022 positive
Grenier: Effective podcast advertising requires treating it like radio, not Facebook
“I think podcasts, people want to treat it like Facebook ads or like direct response ads, like immediate response ads. And actually what I keep seeing as the effective like strategy with podcast ads is treating it more like radio where it's more about Getting o…”
May 7, 2023 neutral
TikTok's ad platform resembles Facebook six years ago, offering cheap CPCs
“Their ads platform kind of reminds me of where Facebook ads was like six, seven years ago. It's not super sophisticated and attribution is not great yet, but you can get cheap CPCs. Because there's just fewer, you know, organizations advertising there.”
Aug 27, 2023 neutral
Berkowitz: Deel tracks Facebook ad conversions to closed-won revenue in real time
“And the way that we've done it is we've worked with our data team to set up a dashboard that tracks that in real time. We know an average customer that comes from a Facebook ad. At what rate do they convert from a lead to a qualified opportunity to a closed on…”