Lütke: Charging for Shopify's best features would diminish the company over 10 years
Tobi Lütke · Tobi Lütke: Calm Progress · Nov 15, 2022 · at 1:46:56
Shopify CEO Tobi Lütke explains why charging extra for Shop Pay would incentivize disintermediation and harm Shopify long-term.
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“I think Shopify All In, like, over the next 10 years, we would be a very diminished company for not giving our best feature, like, to everyone to make it, like, a fundamental, like You know, like, flag in the ground about, hey, you come to Shopify because we work on things like this, and then we have them, they become available to you.”
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