Tracy Britt Cool

15 statements across 1 episodes · 4 bullish · 3 bearish · 1 people on the record · first statement Oct 14, 2025 by Tracy Britt Cool · across every show →

On the record as a speaker too: Tracy Britt Cool's record, appearances and statements → this page counts the times other people say the name.

Everything said about Tracy Britt Cool, oldest first

Oct 14, 2025 bearish
Insight
Cool: Relying on EBITDA creates false confidence because D&A is real
“Our view on sort of EBITDA is there's some industries where it makes sense, but in most industries, depreciation and amortization is real, and so if you focus on that, I think you sometimes give yourself false confidence in terms of what the business really lo…”
Tracy Britt Cool Oct 14, 2025 ▶ 50:57 Building Great Businesses | Tracy Britt Cool
Oct 14, 2025 bullish
Prediction Not checkable as stated
Cool: There will not be another company like Berkshire Hathaway
“Berkshire is a phenomenal place. I mean, it's unique. It's one of a kind. I don't think there'll be another one by any means.”
Tracy Britt Cool Oct 14, 2025 ▶ 18:16 Building Great Businesses | Tracy Britt Cool
Oct 14, 2025 neutral
Insight
Cool: Competent operators can clearly articulate problems even without fixing skills
“Typically people who really know their craft and know their business and know the fundamentals can really explain why we do certain things, why we don't. They may not have all the skills to go fix it, but they understand what the issues are and what the proble…”
Tracy Britt Cool Oct 14, 2025 ▶ 40:35 Building Great Businesses | Tracy Britt Cool
Oct 14, 2025 neutral
Insight
Cool: Most mid-sized companies have 15 to 30 value-creating critical roles
“We find most mid-sized companies have between 15 and 30 roles that are the most critical roles to get right, and these are the ones that are creating the most value.”
Tracy Britt Cool Oct 14, 2025 ▶ 37:10 Building Great Businesses | Tracy Britt Cool
Oct 14, 2025 negative
Assertion Not checkable as stated
Cool: Mid-Sized Companies Usually Lack Strategic Executive Talent Leaders
“If you look at executive teams, usually in mid-sized companies, there may not even be an HR leader. If they are, it's a more junior level generalist type person versus a true talent partner.”
Tracy Britt Cool Oct 14, 2025 ▶ 36:21 Building Great Businesses | Tracy Britt Cool
Oct 14, 2025 neutral
Insight
Cool: Entering an MBA directly requires passing three specific readiness metrics
“I also think going straight from college to business school, which I advise the students now, is you're really on three metrics. You need to make sure you're ready. Socially, you're going to be with students who are much older than you are on average. Academic…”
Tracy Britt Cool Oct 14, 2025 ▶ 14:40 Building Great Businesses | Tracy Britt Cool
Oct 14, 2025
Disclosure
Cool: Cambric uses 2x-3x leverage versus traditional private equity's 4x-6x
“So maybe a traditional private equity might put four to six times the leverage on a business. We'll probably do two or three times. We might also use a term of like a seller note where the seller is helping finance that which is a little bit more friendly than…”
Tracy Britt Cool Oct 14, 2025 ▶ 1:11:32 Building Great Businesses | Tracy Britt Cool
Oct 14, 2025 positive
Insight
Cool: An okay business earns 20% ROIC, a great one earns 50%+
“We typically say, like, an okay business is maybe 20% return on capital. A great business is probably looking at 50% plus in terms of return on capital.”
Tracy Britt Cool Oct 14, 2025 ▶ 50:36 Building Great Businesses | Tracy Britt Cool
Oct 14, 2025 positive
Insight
Cool: Most businesses can improve productivity 2% to 5% annually through discipline
“We think most businesses can improve productivity, you know, two to five percent a year, every year, Just by being disciplined about it.”
Tracy Britt Cool Oct 14, 2025 ▶ 1:38:37 Building Great Businesses | Tracy Britt Cool
Oct 14, 2025 negative
Opinion
Cool: Quarterly reporting in public markets is a net negative
“Quarterly reporting, especially in the public markets, is a net negative for companies, for investors. I think it's intended to provide transparency, but it ends up doing short-term thinking.”
Tracy Britt Cool Oct 14, 2025 ▶ 1:40:00 Building Great Businesses | Tracy Britt Cool
Oct 14, 2025 positive
Opinion
Cool: Geoff Smart's 'Who' is the best simple book on hiring
“It is, I think, single-handedly the best simple book on hiring, and if you read that book, almost everyone will become a better hiring manager.”
Tracy Britt Cool Oct 14, 2025 ▶ 1:16:29 Building Great Businesses | Tracy Britt Cool
Oct 14, 2025
What-if
Cool: A Short-Term Horizon Would Have Damaged Pampered Chef Turnaround
“And I think that if my task was to go sell that business in three or four years, I don't know if I would have done all the same things. I probably would have made some shorter term decisions that ultimately probably would have created less value in the busines…”
Tracy Britt Cool Oct 14, 2025 ▶ 32:41 Building Great Businesses | Tracy Britt Cool
Oct 14, 2025
Assertion Not checkable as stated
Cool: Pampered Chef scaled digital sales from 10% to 75%
“We took the business from 10% sort of digital to 75%. Now we still did that through the channel, so through the sales consultants. We didn't go on Amazon or you sell direct, but we actually really focused on how do we utilize our competitive advantage, which w…”
Tracy Britt Cool Oct 14, 2025 ▶ 27:37 Building Great Businesses | Tracy Britt Cool
Oct 14, 2025 neutral
Insight
Cool: AI is increasing tech capital intensity and raising entry barriers
“If you look at the tech businesses, historically, there wasn't a lot of capital required. Google or others, they had network effect and these other dynamics that drove the moat, and so you didn't have capital. Now with AI, that's shifting quite considerably bu…”
Tracy Britt Cool Oct 14, 2025 ▶ 52:59 Building Great Businesses | Tracy Britt Cool
Oct 14, 2025
Insight
Cool: Midsize founders often become overly debt-averse after near-death experiences
“And so, oftentimes, I think some midsize companies are actually, you know, almost debt, too debt adverse, where, you know, they won't even have, you know, mortgage on a property or, you know, use financing on an area where it might actually be prudent and they…”
Tracy Britt Cool Oct 14, 2025 ▶ 1:12:35 Building Great Businesses | Tracy Britt Cool
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