Nudge, every mention
2 scenes (said by Rory Sutherland) · ← back to Nudge
tap a year for its mentions
every year anyone Rory Sutherland 2Julia Galef 1
Verbatim, from the transcripts: the passages where Nudge comes up
How to Think Like a World-Class Marketer | Rory Sutherland
- ▶ 18:09 Rory Sutherland Yeah, it's in, I think it's in Nudge, and the famous thought experiment is this, which I find fascinating, and I think it's a really insightful thought experiment.
Rory Sutherland: The Psychology of Advertising
- ▶ 34:37 Rory Sutherland Uh, the early inferences, Robert Frank, Bob Cialdini, um, uh, Nudge was obviously a very important book.