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Estee Lauder

also referred to as: estee lauder cosmetics

2 statements across 1 episodes · 2 bullish · 0 bearish · 1 people on the record · first statement Mar 11, 2025 by Shane Parrish · across every show →

Everything said about Estee Lauder, oldest first

Mar 11, 2025 positive
Assertion Not checkable as stated
Estée Lauder turned perfume into an everyday luxury
“Before Estee Lauder, perfume was precious, save for special occasions. After her, it became an everyday luxury.”
Shane Parrish Mar 11, 2025 ▶ 4:45 Estée Lauder: A Success Story
Mar 11, 2025 positive
Assertion Partly supported
Viral word-of-mouth launched Estée Lauder during the Great Depression
“This wasn't just word-of-mouth marketing. It was viral marketing before anyone had invented the term. And it would launch Estee Lauder Cosmetics during the most unlikely time imaginable. The Great Depression.”
Shane Parrish Mar 11, 2025 ▶ 18:09 Estée Lauder: A Success Story
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