champagne business
1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Dec 9, 2025 by Rory Sutherland · across every show →
Everything said about champagne business, oldest first
Dec 9, 2025 neutral
Sutherland: Champagne quality is secondary to price as a social signal
“Because in the sparkling, in the champagne business, It doesn't matter how good the drink is. If people think you've bought it for eight 95, it's not doing the job it's supposed to do, which is to signal generosity, to signal hospitality, or to mark your speci…”