Basecamp

“We're going to keep our business as small as possible. He wants to build the business, biggest business in the world.”

“He never invested in Basecamp, the company, essentially. Like, his money was never put in the business to run the business. We've always a hundred, for 20 years as we've been, as long as we've been in business, we've always been a hundred percent funded by cus…”

“I don't have an external screen, so I have a 13 inch laptop, and that's my only screen, because I think screen real estate is actually, like, you don't want a lot of it. I think you want a little of it.”

“We don't have, for example, we don't have shared calendars at base camp, so I can't see anyone else's schedule and they can't see mine. So I can't take their time and they can't take mine. If they want some of mine or I want some of theirs, we have to ask each…”

“One of the great ways to quote, win in business is to just to stick around. And the best way I've found to stick around is to be profitable because that, if you're profitable, you get to stick around as long as you want.”

“So we don't have a roadmap. So we don't have a, I don't know what we're going to do. Actually, I have no idea what we're going to do eight weeks from now. I just don't know.”

“These teams are autonomous. They're not checking in with anybody automatically. They check in when they Feel like they need to check in, or they have questions, or if I want to look at something, we'll look at something, but they're given the full responsibili…”

“We're different in that we don't have any goals or any metrics for success.”

“And so like at our company, at Basecamp, we try to think, you know, the expectation is of eventual response, not of immediate response. And if someone doesn't get back to you quickly, it's because they're working. They're doing something more important than wh…”

“We're not a data driven company in terms of product development. we use data a lot for improving performance in terms of our infrastructure, making sure that we get back to customers in a reasonable amount of time, which is like currently about 10 minutes. …”

“Over a 100,000 people pay us for base camp every month.”

“So those are the expectations I have for myself, but I don't have expectations or run growth. I don't have personal goals. I don't want to be seen in a certain way. Like I don't need to be in the media. Like I don't have that kind of stuff. I also don't have a…”

“It might be true in a specific market where it is really winner take all, but I don't think it is in our industry. I mean, that's why there's hundreds of companies roughly doing kind of similar things that we're doing. And many of them are going to do quite we…”

“When I look at people and consider hiring people, I looking at the writing is the first thing I actually look at.”

“Six weeks is enough time to make substantial progress on something that's important, and it also forces us to make sure that we understand exactly what it is that is important. In any feature that we're building, because if you give it three months, it'll take…”

“The reason why a lot of people are working those longer hours is not because there's 12 hours of work to do. It's because they can't find time within those 12 hours to actually get a few contiguous hours of time to actually do the work they need to do. So thei…”

“And we don't have a marketing budget. We don't spend any money in advertising.”

“We don't like Facebook. I don't like their company.”

“Chefs, great chefs will write cookbooks and they're putting their recipes in a cookbook and they're not afraid of someone taking that cookbook. Reading other recipes and opening a restaurant next to them and putting them out of business. That's just not how it…”

“I forgot the name of it because it's no longer the biggest player in that space. Like there's other people like Asana who've built like much bigger businesses, but you know, they decided they wanted to build a profitable lifestyle business.”