The Ledger

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Assertion Not checkable as stated

Sasha Milstein: Aunt Ethel's hits $250k in sales, sells 8,000 on QVC

“So we technically launched last year, last fall, into over a hundred Wegmans locations. Nice. We then went on QVC. We aired and sold out of 8000 units in six minutes, and we just hit the quarter of a million dollar mark.”

Sasha Milstein Aug 7, 2025 ▶ 8:29 Advice Line with Mei Xu of Chesapeake Bay Candle and Blueme

Disclosure

Sasha Milstein: Aunt Ethel's Pot Pies prepares to raise first funding round

“We are actually gearing up for our first round. As you know the CPG business is very capital intensive, and while we've bootstrapped and taken out debt, we're finally ready to start using other people's money.”

Sasha Milstein Aug 7, 2025 ▶ 12:15 Advice Line with Mei Xu of Chesapeake Bay Candle and Blueme

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The Ledger

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