The Ledger
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Eric Ryan joins Greycroft to launch $150M consumer fund
“I've moved much more into the venture investing space. And I joined Graycroft. We are launching a new one hundred fifty million dollar dedicated Consumer Fund. We just made our first two investments. So I've officially made the move from entrepreneur to invest…”
Ryan: Method secured designer Karim Rashid using equity and reduced fees
“We were able to convince him to do it for a lower fee, because he really believed in the project, but also with equity. And he gave, you know, got him to have skin in the game with us.”
Ryan: Method modeled its first bottle on a Norwegian camping bottle
“We didn't have a lot of, you know, money to do custom tooling, and so I started looking for stock bottles, couldn't find anything I really liked. So I had this camping water bottle from Norway that I had found. Just a really simple kind of bullet design with t…”