The Ledger
Every statement that passed quotation and attribution checks. Mix any filter with any other: certainty 1/5, debate potential 5/5, or both at once.
why aren't all 8 resolved? a statement only gets an assessment when the public record can support or contradict it. opinions and what-ifs never can, and 0 checkable ones are still open, waiting for their date. predictions held up or didn't; assertions are supported or contradicted. on every card: ▮▮▮▮▮ certainty · ▮▮▮▮▮ debate potential. speakers are clickable
Chestnut: Footer logos in free emails made Mailchimp go viral
“Importantly, you know, if you signed up and sent an email from the freemium plan, the catch was, you know, our logo was in the footer of your emails, and so it went viral. People would click on that and sign up as well.”
Mailchimp Reached $200 Million in Revenue by 2014 While Completely Bootstrapped
“The minimum revenue had to be two million in revenue, and, you know, we were, like, maybe at two hundred million or something by this time”
Chestnut: Mailchimp was the first sponsor of the podcast Serial
“Yeah, and so we were the first sponsor.”
MailChimp co-founder Ben Chestnut offered to sponsor CreativeMornings four months in
“Four months into launching. So apparently he read my blog and he emailed me and says, hey, my team, like literally, It said my team would poop their pants if they saw us team up. So can I support you? And I remember sitting there going, I don't know. And I jus…”
Chestnut: Mailchimp made $10M to $15M around 2010 while self-funded
“It's all a blur now, but we were making probably 10,000,015 million at the time. We were doing really, really well.”
Raz: Intuit acquired Mailchimp in 2021 for $12 billion
“A few months after this episode first ran in 2021, the software giant Intuit announced it was acquiring MailChimp in a deal worth twelve billion dollars.”
Chestnut: Mailchimp was originally named ChimpMail until finding domain taken
“And so we decided to call it chimp mail. And then of course the domain was taken.”
Famous 'MailKimp' Serial Ad Was Voiced by a 14-Year-Old Norwegian Tourist
“By the way, back in 2015, when people were still talking about their viral ad on Cereal, the podcast's producer, Julie Snyder, revealed the identity of the person behind MailChimp. It turned out to be a fourteen-year-old girl from Norway waiting in line outsid…”