The Ledger
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Chobani hired refugees and provided translators to overcome manufacturing labor shortages
“I called the refugee center, and I said, what is the problem? And she said these are people who have a right to work, legally settled, and they don't speak the language, they don't have, you know, transportation, or people don't want to touch it because it's a…”
Ulukaya: Chobani reached $1B in sales in five years with zero outside capital
“Because we literally went from zero to billion in sales in five years without taking a penny from outside in that factory.”
Chobani generated $1 billion in five years with zero outside capital
“And everything, everything in Chobani was Internally finance. We never had a an outside investors. So I had over a billion in sales in, in five years, and making really, really good margins, good profits.”
Ulukaya: Chobani built 1M-sq-ft Idaho plant in under a year
“At that time, it was close to one million square feet plant. And with the 14 lines, we built it less than one year.”
Raz: Chobani controls roughly 22% of the US yogurt market
“Today, you know, roughly Chobani's got about 22% of the yogurt market in the US.”
Rudolph: Greek yogurt accounts for 50% of the US yogurt category
“We are also very inspired by what Chobani did in yogurt, where 50% of the yogurt category is now this higher protein, lower sugar version of yogurt.”
Guy Raz: Chobani Holds 20% to 22% of US Yogurt Market
“Today, you know, roughly Chobani's got about 20, 22% of the yogurt market in the U.S.”
Ulukaya: Chobani Hit $500M-$600M In Sales Before Competitors Reacted
“All this time, I'm betting on they're going to be very slow, and they were slow. So by the time they wake up, really, I was at five, six hundred million dollar sales area.”
Ulukaya: Supermarkets charged $30,000 per SKU in listing fees to stock yogurt
“That is the biggest event in the history of Chobani. Now, in order to be able to make it to ShopRite, or that kind of conventional stores, you have to pay, what they call it, listing fee. And every cup, I don't know what it is now, but I think at the time it w…”
Ulukaya: Chobani built one-million-square-foot Idaho plant in under one year
“At that time, it was close to one million square feet plant. And with the 14 lines, we built it less than one year.”