Melissa Butler discusses the early financial performance of The Lip Bar after launching the brand in 2012.
Assertion Supported
Black women start U.S. businesses fastest but receive disproportionately low venture funding
“The reality is, guy, black women are starting businesses faster than any other group of people in this country, but we're not getting funding, and also, because we're not getting funding, we can't really grow our ideas, so if we really wanna, like, reduce the …”
Assertion Supported
Butler: Black women launch businesses fastest in US but lack funding
“Black women are starting businesses faster than any other group of people in this country, but we're not getting funding, and also, because we're not getting funding, we can't really grow our ideas, so if we really wanna, like, reduce the wealth gap in this co…”
Opinion
Butler: Black professionals in corporate America are rarely treated as individuals
“And this is oftentimes the plight of a black person working in corporate America. You're never able to be an individual. Like, so every day, I had to answer for the entire black race, and it was exhausting.”
Insight
Consumers should buy Black-owned products for quality, not out of charitable obligation
“And that's the thing, like we don't, as a black business owner, I don't want you to support my business. I want you to shop my product because you think that this is great. Exactly. Because we make it easy for you to understand what products work for your comp…”
Insight
Butler: Black professionals in corporate America are rarely allowed individuality
“I was constantly, like, asked about either my hair or my clothes or if something happened in the media with a black person, and this is oftentimes the plight of a black person working in corporate America. You're never able to be an individual.”
Assertion Supported
Major cosmetic brands held a monopoly on U.S. lipstick molds in 2012
“So, most companies, like the huge companies, the L'Oreal's of the world, they pretty much had a monopoly on the molds market. So there was, from my understanding, and this is in 2012, there were only a couple of suppliers in the U.S. Who made molds, and the bi…”