Optometrist and Cambridge Spectacle Company founder Ahmed Ejaz explains brand positioning strategy to Guy Raz and Norma Kamali.
0:00 / 0:06exact quote · 6.1s
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“If you build a brand for younger people, the older people will come, but if you build a brand for older people, the younger people won't come to it, right?”
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More from Ahmed Ejaz
AssertionNot checkable as stated
Ahmed Ejaz: Cambridge Spectacle Generates $35,000 Monthly at First Location
“So we're doing about in the store about
So, 35,000 dollars a month that, that's in the first year.”
Ahmed EjazNov 28, 2024▶ 10:38Advice Line with Norma Kamali of Norma Kamali
Disclosure
Ahmed Ejaz: UK VC Offered Multi-Million Pound Round at Five Stores
“We have actually spoken to a big British VC here in, in, in the UK, and they have said that get to five stores, and we will look at backing you to get to 20 with, you know, a few million pounds.”
Ahmed EjazNov 28, 2024▶ 18:46Advice Line with Norma Kamali of Norma Kamali
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