Dermatologist and founder Dr. Dennis Gross explains the scientific mechanism behind LED light therapy devices.
Insight
Dennis Gross: Intentionally injuring skin does not make it heal stronger
“There's no organ in the body that you injure to make it come back better and stronger. If you're a runner, you're never going to hurt your lungs so that you're going to be able to be even more efficient as a runner.”
Insight
Dennis Gross: Low-concentration acid blends deliver skin peel benefits without downtime
“The first one was, instead of one acid at a high concentration, I determined and discovered and it worked multiple acids, different ones, at lower concentrations that together additively Had a benefit, but no downtime.”
Disclosure
Dennis Gross took a mortgage on his home to fund the company
“And actually, actually, we went through our savings, and I took a mortgage on our home, To get extra, and I put it towards the company.”
Assertion Not checkable as stated
Dennis Gross: Employees worked weeks without pay during the 2008 financial crash
“The way we got through it was literally our employees were so loyal, and we had such an incredible culture to our company that they agreed to go for weeks without pay for us to catch our breath financially, and that was one of the greatest highlights of my car…”
Assertion Not checkable as stated
Dennis Gross: Alpha Beta Peel brought clinical dermatological peels home
“So my first product was the alpha beta peel, and that was really what put us on the map because it was an at-home two-step peel treatment. So we were, we brought the clinic into the home of the consumer, and so it was a game changer. It was a disruptor.”
Assertion Not checkable as stated
Dennis Gross: Patenting the Alpha Beta peel cost roughly $100,000
“You know, my recollection is it was somewhere in the order of a 100,000 dollars.”