Osprey repeatedly rejected REI because it could not meet production demand
Mike Pfotenhauer · Osprey Packs: Mike Pfotenhauer · Feb 20, 2023 · at 39:06
Mike Pfotenhauer, founder of outdoor backpack brand Osprey, explains why domestic manufacturing constraints in Colorado limited Osprey's growth prior to moving production offshore.
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“For example, REI was approaching us every year to pick up our product, and we always had to say, no, we can't meet that demand, and they were baffled. They, you know, they were almost angry about that because they, there was a demand growing for Osprey within their retail chain, and I'd go up and talk to them, but I, I'd just say, we cannot fulfill orders.”
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