Assertion certainty 4/5 debate potential 1/5

Wendy Kopp secured seven executive meetings by cold-writing to CEOs

Wendy Kopp · Teach For America: Wendy Kopp · Oct 9, 2017 · at 9:16

Wendy Kopp, founder of Teach For America, describes pitching corporate executives during her senior year at Princeton in 1989 to raise initial seed funding.

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“So I wrote letters to everyone quoted in the article. And a few others, by the way, I would pick out like, you know, Delta Airlines and write to the CEO. I mean, this is, you know, the advantage of inexperience. But believe it or not, I got seven meetings off those letters, not with the CEOs, but with people who they would pass the letters down to, and one was the head of the Business Roundtable who was the CEO of Union Carbide.”

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