Maldonado: Search Trends for Grass-Fed Beef and Keto Saw Hockey-Stick Growth
Pete Maldonado · Chomps: Pete Maldonado and Rashid Ali · Jan 30, 2023 · at 23:53
Chomps co-founder Pete Maldonado explains using Google Trends and Noah Kagan's framework around 2010 to validate product demand in the fitness and diet space.
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“So I started using these tools and looking at grass fed, like the search terms for grass fed beef delivered, any type of search term that was all related to that. So paleo, keto, all of those. And every single one of these search terms were just like an absolute, like, it's like a trajectory is like a hockey stick trajectory.”
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