Clark: Protecting intellectual property requires having the capital to defend it
Maxine Clark · Build-A-Bear: Maxine Clark. A Former Shoe Executive Launches a Stuffed Animal Empire · Jun 15, 2026 · at 36:14
Build-A-Bear Workshop founder Maxine Clark explains her strategy for defending the company's retail concept against potential copycats and large corporate competitors.
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“It's not so much that you protect it, it's that you make sure that you can afford to protect it.”
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