Yassin: Nas Company generated $11M in annual revenue
Nuseir Yassin · Sharing the 2023 HIBT Lab Highlight Reel · Jan 4, 2024 · at 24:08
Nuseir Yassin breaks down revenue streams across Nas Daily and Nas Academy during a conversation with Guy Raz.
0:00 / 0:11exact quote · 12.0s
720p mp4 · rendered on demand · StarZero watermark
“So last year's revenue for all of Nas company is eleven million dollars. Seven million dollars was for the production, the Nas Daily. Then the four million the majority of it comes from Nas Academy.”
quote is from the automated transcript, cleaned for reading: filler sounds and stutters are removed, nothing is rephrased. names can be misheard (the analysis reads context, assessments check outside sources). how →
More from Nuseir Yassin
Yassin: CCTV approached Nas Daily to promote tourism in Xinjiang
“To be clear, we've had people from China, CCTV, tell us to go to Xinjiang and talk about the culture and the food.”
Yassin: US State Department asked Nas Daily to make anti-China videos
“But we also had people from the State Department tell us, hey, why don't you make videos about China and how bad it is?”
Yassin: Advertising-based content creation is a flawed, fraudulent model
“Advertising-based content creation is a flawed model, and I would dare say it's a fraudulent model. This is the model that has been working, but it will not work in the future.”
Yassin: Ad-Supported Creator Business Model Is Flawed and Won't Work
“No, there isn't enough advertising, and advertising-based content creation is a flawed model, and I would dare say it's a fraudulent model. This is the model that has been working, but it will not work in the future.”
Yassin: Creator shelf-life is 5 years; companies cannot rely on faces
“You cannot build a company reliant on your face, because creators come and go every five years. Every five years, somebody's hot, somebody's not. So my face is temporary. I must migrate from my face to a company.”
Yassin: It is impossible to build a 30-year business on social media
“You cannot build a business on top of social media. Impossible. And so, so this idea that Facebook will be my livelihood, and I can build an empire for the next 30 years, thanks to Facebook's algorithm, is, is a dream that will never materialize.”