Gold: Presenting Products Without a Sales Agenda Is Uniquely Effective
Mitchell Gold · Mitchell Gold + Bob Williams Home Furnishings: Mitchell Gold and Bob Williams · Mar 28, 2022 · at 47:27
Mitchell Gold, co-founder of Mitchell Gold + Bob Williams, reflects on why designer Bob Williams resonated so strongly with retail buyers and magazine editors.
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“There's something special about having somebody talk about the product who doesn't have this agenda as a salesperson.”
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