Sir James Dyson explains why he strictly forbade his engineering team from making design modifications after committing their budget to vacuum injection molds.
0:00 / 0:09exact quote · 9.8s
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“Now, one of the things about tooling is that you, if you make any changes, that's where the toolmaker makes all his money. It's like a builder. You make changes, the builder starts piling on the costs.”
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Dyson: Vacuum makers rejected bagless cyclone to protect paper bag profits
“And one or two of them said they actually rather like selling paper bags. It's like, you know, Gillette selling a razor blade. They can make a lot of money out of bags. So, essentially, they were curious, but didn't want to license it.”
Dyson: Incumbents Hoover and Electrolux did not innovate because bags were profitable
“These big companies like Hoover and Electrolux weren't bothering to improve the technology. Yeah. They were quite happy selling bags. And no one was taking them on because they're so big. So I thought, well, therein lies the opportunity.”
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