Melissa Butler, founder of The Lip Bar, describes financing the initial packaging, freight, tariffs, ingredients, and launch party from her personal savings.
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“So I think buying the units, and then actually getting them to my Brooklyn apartment may have cost me 13,000 dollars. And then on top of that, I have to buy all the ingredients. I'm planning a launch party. I have to have pictures taken. So the startup cost for the business was probably around 30,000 dollars.”
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