Kana Communications built its first prototype using FileMaker Pro templates
Michael Horvath · Strava: Mark Gainey and Michael Horvath · May 2, 2022 · at 28:57
Michael Horvath, co-founder of Strava and Kana Communications, discusses how Kana quickly tested product-market fit for email customer service software in the mid-1990s.
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“We took an off-the-shelf software called FileMaker Pro, found a, someone who knew how to create custom templates for it, and asked them to basically build what Mark just described, that, that placemat sketch from the sixteen-year-old turned into a FileMaker Pro version of what we would eventually try to bring to market as an enterprise software, and we went out and got a handful of customers.”
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