Early Cisco booked $250,000 monthly without a dedicated sales force
Sandy Lerner · Cisco Systems & Urban Decay: Sandy Lerner (2018) · May 10, 2021 · at 23:44
Sandy Lerner, co-founder of Cisco Systems, describes the intense organic demand for multi-protocol routers during the company's early bootstrapping phase.
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“With no sales force, we were booking a quarter million dollars a month.”
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