Outdoor Voices founder Tyler Haney discusses how she secured the company's first institutional lead investor in 2014.
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“Yeah, Peter Boyce from General Catalyst. General Catalyst is a big VC. You're probably familiar with him out of Boston. He saw the product, saw the pitch, had gotten product on his girlfriend, Natalia. She loved it, and he said, I love this concept. I want to back it, and they were the first people to lead our seed round.”
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