John Woolard

CEO, Meridian Clean Energy · 1 appearance on the record.

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executivefounderinvestorLinkedIn ↗meridiancleanenergy.com ↗

John Woolard co-founded Silicon Energy and previously served as President and CEO of BrightSource Energy, leading the Ivanpah solar project. He later worked as Vice President of Energy at Google and currently leads Meridian Clean Energy.

16statements → 12claims → 11claims resolved → 64%fully supported → 3.62/5average certainty → 1.62/5average debate potential → ≈4.5/5argument clarity, estimated →

7 supported 0 partly supported 4 contradicted 1 not checkable as stated how the 12 claims stand · each chip opens the sources

1 prediction · 11 assertions · 1 opinion · 1 insight · 1 disclosure · 1 what if · every statement was checked. The prediction and assertions are the 12 claims: statements the public record can support or contradict. 11 are resolved, and 1 names no date, number or outcome precise enough to check. Everything else (opinions, insights, what ifs, disclosures) can never be settled by the record, so it carries no assessment.

The record, in short

What the tape says about how John argues and how the claims held up. Everything they said, and everything said about them, is in the tabs below.

Their most notable supported claim

Assertion Supported
Woolard: BrightSource cut costs to $3.90/W while PV fell to $2.50/W
“Well, so the engineering team was working really diligently and really hard to do whatever they could on costs, and our costs were going from, say, five dollars a watt to four dollars and 30 cents a watt and maybe down to about three 90 a watt. Meanwhile, at t…”
John Woolard Nov 13, 2024 ▶ 23:22 Why concentrated solar couldn’t compete

Their most notable contradicted claim

Assertion Contradicted
Woolard: California regulators tried to halt Ivanpah over a tarp's color
“We happened to have a brown cover to that temporary, 18 month manufacturing facility, and the CEC, California Energy Commission tried to stop all construction, which basically would have killed the project, because the color of the tarp was not the right color…”
John Woolard Nov 13, 2024 ▶ 17:49 Why concentrated solar couldn’t compete

Expressed certainty vs assessment result

none yet certainty 1
none yet certainty 2
50% certainty 3
67% certainty 4
none yet certainty 5

weighted support: a fully supported claim counts one, a partly supported claim counts half. Each filled bar is clickable and opens exactly those claims; "none yet" means nothing said at that certainty level has resolved yet

How they sound: not measured why? →

We measure speaking style by listening to the audio itself, and a fair number needs at least 2,000 words from one person on tape we have measured. There is too little of John Woolard on measured tape to publish a rate. This says nothing about how they speak.

Everything John Woolard said on the Green Blueprint that made the record, most notable first. Filter by type, assessment or year in the ledger →

Assertion Contradicted
Woolard: California regulators tried to halt Ivanpah over a tarp's color
“We happened to have a brown cover to that temporary, 18 month manufacturing facility, and the CEC, California Energy Commission tried to stop all construction, which basically would have killed the project, because the color of the tarp was not the right color…”
John Woolard Nov 13, 2024 ▶ 17:49 Why concentrated solar couldn’t compete
Insight
Woolard: Developing flat-cost tech against rapidly cheapening competitors is unwinnable
“If you're asked to develop something that's price is flat to increasing, when your competitor's price is decreasing every day, you're asked to do something you can't win at.”
John Woolard Nov 13, 2024 ▶ 2:25 Why concentrated solar couldn’t compete
Disclosure
Woolard: BrightSource leadership concluded CSP was no longer competitive in 2012
“That's when we basically said, we can no longer win game. We are no longer competitive. And that was a different message. We'd said, well, maybe you could, and you could sell in different attributes. But at that point, we said, this is no longer a competitive …”
John Woolard Nov 13, 2024 ▶ 22:49 Why concentrated solar couldn’t compete
Opinion
Woolard: Offshore wind at 15 cents is not economic against small nuclear
“To me, some of those might indicate that something like, I'll pick on offshore wind at You know, 15 cents and up is not economic compared to reliable power at a number lower than that.”
John Woolard Nov 13, 2024 ▶ 30:44 Why concentrated solar couldn’t compete
Assertion Contradicted
Woolard: BrightSource's power tower design cut solar thermal costs by ~40%
“It reduced, it was about a 40% cost reduction from the design alone.”
John Woolard Nov 13, 2024 ▶ 5:46 Why concentrated solar couldn’t compete
Assertion Supported
Woolard: BrightSource cut costs to $3.90/W while PV fell to $2.50/W
“Well, so the engineering team was working really diligently and really hard to do whatever they could on costs, and our costs were going from, say, five dollars a watt to four dollars and 30 cents a watt and maybe down to about three 90 a watt. Meanwhile, at t…”
John Woolard Nov 13, 2024 ▶ 23:22 Why concentrated solar couldn’t compete
Assertion Contradicted
Woolard: Ivanpah operates at roughly 90% of its design capacity
“Ivanpah had some awkward parts ramping up, but ultimately delivered and ramps and produces power and energy today at about 90% of its original design capacity.”
John Woolard Nov 13, 2024 ▶ 27:51 Why concentrated solar couldn’t compete
Prediction Not checkable as stated
Woolard: Solar thermal will likely only survive in industrial heat applications
“That's not to say somebody can't find a new design and a new application for industrial heat or something in the future, but it's likely to emerge, if at all, as a niche where you have strong sun, strong DNI, and some reason to have heat rather than just elect…”
John Woolard Nov 13, 2024 ▶ 28:52 Why concentrated solar couldn’t compete
What-if
Woolard: BrightSource faced existential risk by failing to pivot away from CSP
“I think if I had something to do over, I would have been more Firm and more strong that the company was facing not just a decision, but an existential risk. And I would have been a lot stronger on that, saying that this company will not exist if we do not move…”
John Woolard Nov 13, 2024 ▶ 29:38 Why concentrated solar couldn’t compete
Assertion Supported
Woolard: Solar towers had half the cost of silicon PV in 2005
“So silicon PV was around nine dollars a watt, and the tower technology we had was around six dollars a watt, dropping to five dollars a lot. So it was more or less half the price, And it could produce, if you put it in the right site, it could produce at aroun…”
John Woolard Nov 13, 2024 ▶ 6:30 Why concentrated solar couldn’t compete
Assertion Contradicted
Woolard: Ivanpah was the largest tax equity financing ever done
“And so the tax equity financing component is really important because this point this would have been the largest tax equity financing or was the largest tax equity financing ever done.”
John Woolard Nov 13, 2024 ▶ 9:20 Why concentrated solar couldn’t compete
Assertion Supported
Woolard: 2008 financial crisis erased Morgan Stanley's tax equity appetite overnight
“All the taxable income of all of the Wall Street banks. So they, their tax equity appetite went from very large to zero, overnight. Everybody was fired from Morgan Stanley, we lost our board member, we lost our tax equity sponsor, and that was the pivotal part…”
John Woolard Nov 13, 2024 ▶ 12:05 Why concentrated solar couldn’t compete
Assertion Supported
Woolard: NRG and Google invested $300M and $150M in BrightSource's Ivanpah
“NRG, they came in and were able to take about three hundred million, I believe, of the Equity, both cash and tax. And then Google came in for about half that amount, and that gave us what we needed to do to restart the financing.”
John Woolard Nov 13, 2024 ▶ 13:27 Why concentrated solar couldn’t compete
Assertion Supported
Woolard: Ivanpah tortoise head start program raised survival from 2% to 90%
“We also then started and agreed to do what's called a head start program for tortoise, where basically of the eggs that are actually laid only two percent survive. So we took pregnant tortoise, we found them, and we moved them, we took Eggs, we, and we created…”
John Woolard Nov 13, 2024 ▶ 16:42 Why concentrated solar couldn’t compete
Assertion Supported
Woolard: BrightSource Built On-Site Automated Line for 173,000 Heliostats
“We had a facility complete with a robotized automated assembly line where we were going to assemble a 173,000 heliostats because it made more sense to assemble and do the manufacturing on site rather than do it remote and take a fragile facility manufactured p…”
John Woolard Nov 13, 2024 ▶ 17:25 Why concentrated solar couldn’t compete
Assertion Supported
Woolard: Solar PV fell to $3/watt by 2009, undercutting CSP by 2011
“By the time you got to 2009, it was down to maybe three dollars a watt. And three dollars a watt became an interesting number. So, That's when the U.S. Team started to pay attention and say, you know, this is something that is now, it's been cut in half. It's …”
John Woolard Nov 13, 2024 ▶ 20:01 Why concentrated solar couldn’t compete

Appearances (1)

EpisodeDateSpeaking time
Why concentrated solar couldn’t compete Nov 13, 2024 18m
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