print products

1 statements across 1 episodes · 0 bullish · 1 bearish · 1 people on the record · first statement Dec 9, 2019 by Kip McDaniel · across every show →

Everything said about print products, oldest first

Dec 9, 2019 negative

Insight

Marketers stay frustrated by print's unverifiable, opaque readership

“And there persists in being frustration on the side of marketers with print products because it is such an opaque market when it goes out in the world and you have no idea if it's going to be read.”

Kip McDaniel Dec 9, 2019 ▶ 12:11 Kip McDaniel – How to Get an Allocator's Attention (Capital Allocators, EP.115)

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print products

Everything said about print products, oldest first

Turn any episode into a week of clips.