pharmaceutical marketing

1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Jun 1, 2020 by Clark Futch · across every show →

Everything said about pharmaceutical marketing, oldest first

Jun 1, 2020
Insight
Futch argues dominant commercial marketing can make mediocre pharmaceutical products successful
“And you can also have a product that's maybe okay, maybe not great, maybe it's not high science, but if you have a marketing company that dominates a certain area, they can do very well with those products. We've seen that in the dermatology area, for example.”
Clark Futch Jun 1, 2020 ▶ 28:12 Clarke Futch – Healthcare Royalty Partners (First Meeting, EP.20)
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