Levesque: Hype businesses are like nightclubs; build sustainable restaurants instead
Devon Levesque · WATCH THIS EVERY DAY To Brainwash Yourself! I Devon Levesque · Feb 12, 2025 · at 46:59
Entrepreneur and Promix co-founder Devon Levesque discusses business strategy with Codie Sanchez, contrasting short-lived trend businesses with sustainable long-term ventures.
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“A good analogy is nightclubs versus restaurants. Nightclubs are in and out. They're quick two, three years. They're hot in the city. People go to them. And then, you know, three years later, they rebrand new nightclub. I like the restaurant that's open for 2530, 50 years. I want that family-owned restaurant. And so I try to go down that route with businesses and have some longevity do it versus, it's a sustainability versus these quick wins.”
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