Assertion Not checkable as stated
Small RV and mobile home parks generate 30% to 60% cash-on-cash returns
“It's like 30 to 60% cash on cash returns.”
Assertion Not checkable as stated
Dallas front porch pumpkin decorator generates over $1M annually
“We've since become friends and she's making over a million dollars a year.”
Opinion
Custom home building is not worth doing at $1M price points
“Like high ticket, but even at like a million dollar home, it's not worth it.”
Assertion Not checkable as stated
Koerner's Buc-ee's resale venture did $200K month one, now makes millions
“We had a dozen news outlets write about us, and we went viral and did 200,000 dollars of sales in our first month, and we do millions of dollars a year now, five years later.”
Assertion Partly supported
Koerner's free crypto project with John McAfee reached $30M market cap
“We started a cryptocurrency that we gave out for free and it reached a thirty million dollar market cap, and we built a community with 70,000 people in it.”
Disclosure
Koerner screens all hires with 30-day trials and explicitly predicts failure
“The only way I found is just 30 day trials for everyone. And just saying on day one, statistically speaking, this isn't going to work out. Nothing against you. You seem awesome or else we wouldn't even be doing this. I'm just looking at numbers, you know, 30%,…”
Assertion Not checkable as stated
Koerner: Rural pop-up pizza stand earns $700 daily at 80% margins
“And they're making 700 dollars a day, 80% margins. Selling pizzas from an oven that they bought at Home Depot.”
Disclosure
Koerner's tree trimming company owns zero chainsaws and subcontracts all work
“And so we really, we didn't own a chainsaw. We still don't own a chainsaw. We just found subcontractors and subbed it all out to them.”
Assertion Not checkable as stated
Utah operator makes six figures renting out used washers and dryers
“He goes on Facebook marketplace and he buys washers and dryers, or he'll get them for free because people give them away all the time. They're moving their lease ends tomorrow. They got to get it out. Right. And then he goes back to Facebook marketplace and re…”
Insight
Koerner: Entrepreneurs should avoid low-ticket, high-complexity businesses
“If it's low ticket and complex, stay, stay away.”
Insight
Koerner: Pursue Projects Where the Worst-Case Outcome Is a Good Story
“I like doing things where like worst case is a good story. Cause most people don't have good stories, right?”
Assertion Partly supported
Koerner: The US has more puppies than children
“We have more puppies in the United States than children today. As of two years ago, like the line officially crossed more puppies than kids, right?”
Insight
Private equity ignores RV parks under $3M, creating massive buyer opportunity
“Private equity doesn't care about a 100,000 or a million or a three million dollar part. So there's an opportunity there.”
Insight
Onsite wastewater treatment plants are major red flags for RV parks
“A lot of parks treat their own wastewater onsite. And that is like major red flag. You could get shut down by the government, like stay far away.”
Insight
RV park investing requires barbell approach: zero amenities or full amenities
“You don't want to be in the middle. If you buy a park with a pool and that's it, then your insurance is much higher. You need someone to be there and they're only there for the pool. You don't want a kid to drown, right? So you don't want to be in the messy mi…”
Assertion Partly supported
Koerner: Front porch pumpkin decorators charge $600 to $1,300 per job
“She charges between 613 hundred dollars to decorate a porch with pumpkins.”
Insight
Unbundling hated operational tasks is a strong service business strategy
“Find a business that does something, find the things that they hate doing and just kind of unbundle that.”
Disclosure
Koerner's 3PL business generated $400,000 in monthly revenue with zero profit
“I had a third party logistics business once and basically e-commerce brands would come to us and we would store their products in a warehouse, pick pack and ship them out for them. Right. We were doing 400,000 a month and not making any money.”
Assertion Partly supported
Pet cremation businesses can generate 92% gross margins
“I had a friend that worked in private equity and he had seen the inside of some deals, some pet cremation deals that looked really, really good. 92% gross margins.”
Assertion Not checkable as stated
Koerner faced roughly 24,000 in-person rejections knocking doors in Hungary
“After knocking doors in Eastern Europe in a foreign language for two years, and I added up how many times I got rejected loosely because we would knock on doors all day. Every day. And so if you add that up, like x doors per day, it's like 24,000 times. Reject…”
