Tony Schwartz

1 statements across 1 episodes · 0 bullish · 0 bearish · 1 people on the record · first statement Jul 9, 2024 by Karl Rove · said 2 times in 1 episodes since 2024 · across every show →

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brought up most by Karl Rove (2)

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Everything said about Tony Schwartz, oldest first

Jul 9, 2024
Insight
Rove: The most effective political ads reinforce conclusions voters already hold
“Ads that reinforce what we have already sort of have concluded about it and give, and put it in a frame of importance are the most powerful ads of all.”
Karl Rove Jul 9, 2024 ▶ 1:28:26 Political Mastermind: How to Influence Others and Get What You Want - Karl Rove
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