Tim Cook

19 statements across 10 episodes · 6 bullish · 5 bearish · 7 people on the record · first statement Apr 20, 2024 by Kara Swisher · said 287 times in 54 episodes since 2023 · across every show →

Mentions by year

brought up most by Alex Kantrowitz (222), Ranjan Roy (26), M.G. Siegler (22), Saagar Enjeti (6), Kara Swisher (3), Stephanie Link (2), Jim Cramer (2), Tom Lee (1)

tap a year for its mentions
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015302023202420252026episodes it came up in
004158302023202420252026episodesmentions per episode
2026 158 mentions in 20 episodes 8 per episode
2025 114 mentions in 28 episodes 4 per episode
2024 12 mentions in 3 episodes 4 per episode
2023 3 mentions in 3 episodes 1 per episode

every mention, scene by scene, with the transcript →

Everything said about Tim Cook, oldest first

Apr 20, 2024 positive
Assertion Supported
Swisher: Apple's stock is 10x higher under Tim Cook than Steve Jobs
“Tim Cook has managed to get over that, like, because the stock is so hot, you know, it's, it goes up and down, but it's about 10 X from when Steve Jobs ran it, right?”
Kara Swisher Apr 20, 2024 ▶ 21:20 Kara Swisher Rates Tech Leaders
Sep 11, 2024 bearish
Prediction Not checkable as stated
Roy: Antitrust pressure will stall Apple's lucrative services revenue growth
“Tim Cook and Apple are quietly one of the most aggressive monopolists in terms of how they build the ecosystem and juice that services revenue and that kind of growth, I think will stall out. I think we're going to start to see some kind of pressure on bundlin…”
Ranjan Roy Sep 11, 2024 ▶ 16:40 iPhone16 Arrives + Apple Intelligence Delays
Oct 23, 2024 positive
Assertion Supported
Link: Apple targets manufacturing one in four iPhones in India
“Tim Cook makes one iPhone for every seven in India, and his goal is to get from one iPhone to every four in India”
Stephanie Link Oct 23, 2024 ▶ 18:16 The Apple Paradox, Trump’s Impact on Markets, NVIDIA Demand — With Dan Ives and Stephanie Link
Feb 19, 2025 negative
Opinion
Enjeti: Zuckerberg, Pichai, and Bezos Political Flip-Flopping on Trump Is Cartoonish
“And so, in a weird way, I really respect the way that Tim Cook has handled the entire Trump era. It doesn't seem as dizzying as the Mark Zuckerberg, or the Sundar Pichai, or even Bezos. I mean, it's just cartoonish, you know, in my opinion, to see these people…”
Saagar Enjeti Feb 19, 2025 ▶ 4:25 Will Big Tech CEOs Win Their All-In Bet on Trump? With Saagar Enjeti
May 5, 2025 negative
Assertion Supported
Roy: Cook backed CFO over Schiller on 27% App Store fee
“So in 2023, after the initial decision, Phil Schiller had actually said that maybe we move to a model where Apple takes no commission, but apparently Apple's finance chief had come up with the idea around 27%. Tim Cook sided with the finance chief, Luca Maestr…”
Ranjan Roy May 5, 2025 ▶ 39:20 The ‘AI-First Company,’ Big Tech Mega Earnings, NVIDIA vs. Anthropic
Dec 1, 2025 neutral
Prediction Held up
Siegler: Tim Cook will become Apple chairman instead of fully retiring
“I don't think Tim Cook is actually going to leave leave. I think he would become, yeah, like chairman.”
M.G. Siegler Dec 1, 2025 ▶ 5:18 Tim Cook’s Final Year?, Big Tech Horse Race, Anthropic’s Profitability Push
Dec 1, 2025 neutral
Prediction Didn’t hold up
Kantrowitz: Tim Cook could step down as Apple CEO in early 2026
“But between that departure and this mega byline story in the FT I could see Tim Cook realistically leaving in Q one in 20, 26. I think that's a real thing.”
Alex Kantrowitz Dec 1, 2025 ▶ 7:20 Tim Cook’s Final Year?, Big Tech Horse Race, Anthropic’s Profitability Push
Dec 24, 2025 neutral
Prediction Didn’t hold up
Kantrowitz: Tim Cook will announce departure on Apple Q1 earnings call
“Tim Cook announces on first quarter conference call that he's leaving the company at the end of the year.”
Alex Kantrowitz Dec 24, 2025 ▶ 24:02 2025 In Review, 2026 Predictions: Meta, NVIDIA, Tesla, OpenAI, Google, Microsoft
Jan 13, 2026 neutral
Prediction Held up
Kantrowitz: Tim Cook will likely step down as Apple CEO in 2026
“This is the last year, I think, for Tim Cook. Just, you know, not based off of any, anything more than reading the reports, but I think he's done.”
Alex Kantrowitz Jan 13, 2026 ▶ 46:16 AI’s Steve Jobs?, Big Tech AI Chaos, 2026 Crystal Ball
Apr 21, 2026
Assertion Supported
Kantrowitz: Tim Cook steps down as Apple CEO, John Ternus succeeds him
“Tim Cook has stepped down as the CEO of Apple and John Ternus is going to replace him as of September first.”
Alex Kantrowitz Apr 21, 2026 ▶ 0:10 Tim Cook Steps Down. And Who is John Ternus? — With Joanna Stern
Apr 21, 2026 positive
Opinion
Stern: Cook's legacy is the iPhone ecosystem moat and operational execution
“There's like two main things that I think I'd come up with. One, building around the iPhone. Taking that moat and just building so much around it. AirPods, Apple Watch, Just extending that ecosystem to so many things. And then I think the operations and becomi…”
Joanna Stern Apr 21, 2026 ▶ 13:10 Tim Cook Steps Down. And Who is John Ternus? — With Joanna Stern
Apr 21, 2026 neutral
Opinion
Stern: Apple under Tim Cook became an operations company driven by deputies
“Since Cook took over is really an operations company, right? That's how he steered the company post jobs, and he left all of the other hardware and the software stuff to his deputies, right?”
Joanna Stern Apr 21, 2026 ▶ 1:31 Tim Cook Steps Down. And Who is John Ternus? — With Joanna Stern
Apr 21, 2026 positive
Opinion
Kantrowitz: Tim Cook's Defining Legacy Is Successfully Carrying Apple's Narrative
“It's going to be one of his biggest legacies is he kept Apple, whether it was through his showdown with the FBI around privacy The navigating, like, the tough political waters that a company like Apple does. Right. For better or worse, right? Because certainly…”
Alex Kantrowitz Apr 21, 2026 ▶ 3:41 Tim Cook Steps Down. And Who is John Ternus? — With Joanna Stern
Apr 21, 2026 negative
Opinion
Kantrowitz: Apple shifted under Cook into a company that regularly leaks
“The one thing that's been interesting under Cook recently is that Apple's been very leaky. I mean, it went from a company that never leaked to like a company where like you kind of knew what was coming all the time.”
Alex Kantrowitz Apr 21, 2026 ▶ 9:07 Tim Cook Steps Down. And Who is John Ternus? — With Joanna Stern
Apr 21, 2026 negative
Opinion
Kantrowitz: Cook failed to build an in-house AI culture at Apple
“Then he will be seen as the person who was so myopically focused on what they did well that he failed to create a culture, because we know the culture is not ready to build AI, failed to create a culture that could do this in house. And I think that's evidence…”
Alex Kantrowitz Apr 21, 2026 ▶ 14:25 Tim Cook Steps Down. And Who is John Ternus? — With Joanna Stern
Apr 21, 2026 positive
Opinion
Stern: Tim Cook's Apple Silicon Bet Fundamentally Changed Computing
“I don't think enough credit goes to the investment in Silicon and, you know, whatever M chip you have in your laptop right now was a massive shift. I mean, it's like what they're now able to do in laptops and computing because they own that full stack. That's …”
Joanna Stern Apr 21, 2026 ▶ 4:17 Tim Cook Steps Down. And Who is John Ternus? — With Joanna Stern
Sep 9, 2026 neutral
Assertion Supported
Siegler: Cook takes Apple executive chairman role with CEO-level pay
“Even though he's taking the step back out of the CEO role as executive chairman. He's getting paid CEO-level money”
M.G. Siegler Sep 9, 2026 ▶ 21:38 Apple’s Folding Phone "Duo" Is Here + OpenAI vs. Google vs. Anthropic Revisited — With M.G. Siegler
Sep 9, 2026 neutral
Opinion
Kantrowitz: Cook and Ternus comp packages look more like co-CEOs
“That feels more like co-CEOs to me than it does. Like one person's the CEO and the other person's the executive chairman.”
Alex Kantrowitz Sep 9, 2026 ▶ 25:12 Apple’s Folding Phone "Duo" Is Here + OpenAI vs. Google vs. Anthropic Revisited — With M.G. Siegler
Sep 9, 2026 positive
Opinion
Siegler: Cook will stay very active on Apple campus as chairman
“It does seem like cook will actually be very active. He's getting a new office. He's going to be on campus. It's not like the typical sort of executive chair.”
M.G. Siegler Sep 9, 2026 ▶ 26:59 Apple’s Folding Phone "Duo" Is Here + OpenAI vs. Google vs. Anthropic Revisited — With M.G. Siegler
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