Nathaniel Ru

Everything Nathaniel Ru said on any show that made the record, most notable first. Each card names its show and opens the statement there.

MASTERS OF SCALE Insight

The food companies with the best marketing were the most unhealthy

“One of the things that we picked up on early on was the food companies with the best storytelling and the best marketing at the time were the ones that are actually the most unhealthy.”

Nathaniel Ru May 6, 2024 ▶ 10:14 Sweetgreen co-founders: From college friends to a $2.5 billion public company | Masters of Scale

MASTERS OF SCALE Assertion Partly supported

Sweetgreen booked The Strokes in 2011 and ran the Sweetlife Festival

“And we booked the strokes in 2011, sold the whole thing out. And that's what became, ah, so the Suite Life Festival, which we ran for six or seven years in DC.”

Nathaniel Ru May 6, 2024 ▶ 21:49 Sweetgreen co-founders: From college friends to a $2.5 billion public company | Masters of Scale

MASTERS OF SCALE Assertion Not checkable as stated

Sweetgreen's recipe laptop was stolen days before their first store opened

“We had the laptop with all of the recipes that we had stored on it, sitting in our apartment, which was across the street and it got stolen.”

Nathaniel Ru May 6, 2024 ▶ 15:40 Sweetgreen co-founders: From college friends to a $2.5 billion public company | Masters of Scale

The other half of the tape: Nathaniel Ru's own voice is left out of every number here. 1 statement on the record names them. every mention, with the transcript →

Statements about Nathaniel Ru, by other people (1)

MASTERS OF SCALE Assertion Supported

All three Sweetgreen co-founders are children of immigrant entrepreneurs

“We were all kids of immigrants, kids that had come to this country, parents that had come to this country and built businesses. They were all entrepreneurs.”

Nicholas Jammet May 6, 2024 ▶ 1:48 Sweetgreen co-founders: From college friends to a $2.5 billion public company | Masters of Scale

One line per show, most statements first. The link opens Nathaniel's full record on that show: the calibration, argument clarity, speaking style and every statement made there.

Show	Role there	Eps	Statements	Record
MASTERS OF SCALELEDGER	Co-Founder, Sweetgreen	1	3	0% 0/1	full record on Masters of Scale →