Everything Dimitri Gurski said on any show that made the record, most notable first. Each card names its show and opens the statement there.
Gurski: Flo is the only genuinely monetizable app in its category
“And it's still the single really monetizable app at the market because of the single app which like heavy enough to be monetizable.”
Gurski: Flo is roughly 100 times larger than competitor Glow
“And now flow is, I don't know, 100 times bigger than glow, maybe so.”
Gurski: Revenue and conversions increased after Flo deleted old features
“All these features initially showed like, you know, AB test, like a good improvement of revenue or, I don't know, conversions, like anything. But then when we just deleted them, metrics improved, including like this metrics, we initially like used as justifica…”
Gurski: Retention is a function of use case, not product design
“In case of most companies retention is pretty much a function of user case rather than product. It means that you may create like a perfect product with all like vessels and all engagement features and all gamifications better than Duolingo. But if you apply t…”
Gurski: Low chance of finding PMF if not found within two years
“In most of cases, in 99% of cases, if you can't find product market speed let's say in two years, Then it's quite low chance that you would find it.”
Gurski: 90% of startup failures were due to wrong teams
“When I trying to recall our failures, like, 10% of them were about wrong product strategy or wrong market and 90% were about people. It was just like a wrong team.”
Gurski: Stanford Executive Program is much more selective than Stanford MBA
“I was in Stanford executive program, and it's a very, very selective program just for executives, CEOs. It's much more selective than MBA, much more selective.”
Gurski: Glow made a major mistake focusing narrowly on trying-to-conceive
“I think a big mistake of glow of Max Levchin was to focus too much on narrow segment of trying to conceive rather than to have like a focus on a wider audience.”
Gurski: Retention curve shape proves early PMF, not absolute percentages
“What's really significant is shape of curve, and I always not trying to analyze, like, absolute numbers because it's irrelevant at the Early stage. What's relevant is the shape of curve and specifically I'm trying to see is it watering is like plateau or it's …”
Gurski: Founders who make five startup attempts never fail to succeed
“I haven't seen like not so many people who became successful from the first attempt, but I have never seen any founder who would not become successful from five attempts.”
Gurski: Flo added 17M–18M MAUs last year, surpassing rival audiences
“Last year, Flow added to active audience more users than all our competitors, all our standalone competitors have, but one. Just one single app at our market has as big a audience as Flow added last year. Just in one year. Because last year we added 17 or eigh…”
Gurski: Flo retained 40-50% of users several months post-install
“And in case of flow, signal was really evident like signal was at all, like something like retention or was like, I don't know, 40, 50% after like several months of, after install. And it was like a very nice flattering with maybe like one or two percent of ea…”
Gurski: Flo holds roughly 35% of the period tracker market
“If you look on market narrowly, like market of period trackers, maybe 35% or so, but market is huge.”
Gurski: Flo Health received 300 rejections from 200 VC firms
“We raised more than S for Flow more than three hundred million, but I believe, like, that I received, like maybe 300 no's from at least 200 different films, including, like, the best ones.”
Gurski: Only about 0.1% of Flo users used basal temperature tracking
“For example, we had a feature of basal temperature and because it was this feature, like, basal temperature is maybe used to, like, to predict creativity, but it's very, like, a cumbersome process necessary to measure temperature each morning and, like Check i…”
Gurski: Portfolio company Simple generates more than $100M in revenue
“Now in our portfolio is not just flow. For example, we have a simple app with more than one hundred million in revenue we have.”
Flo Health runs 200 experiments simultaneously
“Now we simultaneously have 200 running experiments, 200 simultaneously.”
Gurski: Half of 2015's top ten health apps were period trackers
“When we started Floor, there were like dozens, maybe hundreds of popular period trackers, and in top 10 of health and fitness category, five sets were period trackers, and it was the main motivation.”
Gurski: Flo gets 60% of its traffic organically via word-of-mouth
“We have maybe 60% of organic traffic still. And most of them is because fault of mouth, like my friends advised me, and the, it's the best sign that you have like a real product market fit”
Gurski: Flo survived 2016 because of an ActionScript book he wrote
“If at that time I was less stubborn and would not, like, spend, like, one year writing this book, and I eat not so much from this book, really, then he probably, he would not have learned programming. Then, like mask.fd would not stuff it, and then, like, Flo …”