Zero Day Marketing Exploits

“I'm not a big fan of growth hacks. A growth hack traditionally is sort of product agnostic. So when you move your mouse off the screen and it pops up a little window saying, Hey, why are you leaving? There was a time that was cool. Now it's just like that mous…”

“Finding that go to market strategy, that unfair, unprecedented, we call them zero day marketing exploits is as important as building the right product feature, you know, having a seamless onboarding process and so on.”