PowerBook
product on 5 shows · 1 statements across 1 episodes · said 9 times in 6 episodes since 2019
the a16z Podcast 4 
Lenny's Podcast 2 
Founders 1 
Another Podcast 1 
TBPN 1
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the a16z Podcast 4Lenny's Podcast 2Another Podcast 1TBPN 1Founders 1
2026 1 mention in 1 episode
2025 6 mentions in 3 episodes 2 per episode
2022 1 mention in 1 episode
2019 1 mention in 1 episode
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1 statements about PowerBook, every show
Placek: Compound brand names act as associative multipliers for companies
“We know from the research we've invested in that compounds Like PowerBook or Facebook are multipliers of associations because there's wind and there's circles around that, you know, and then there's surf images around that. So one plus one equals three, right?”