Paid Clicks
topic on 1 show · 1 statements across 1 episodes
1 statements about Paid Clicks, every show
Coogan: Google's search growth is driven by higher ad prices, not click volume
“The fact that paid clicks were up four percent and search revenue was up 12% makes it clear that search growth is primarily being driven by higher prices. And so the actual number of clicks is up four percent, but revenue is up 12%. That means that they're Mon…”